First-generation Hispanic immigrants who have settled near Nellis Air Force Base or the St. George, Utah area will soon have a new source for workers’ rights—in addition to their favorite regional Mexican music.
Farmworker Educational Radio Network, the legal name for nonprofit organization Cesar Chavez Foundation’s broadcast properties, has purchased Class C KYLI-FM 96.7 in Bunkerville, Nev. and its 340-watt booster in Sunrise Manor, Nev.
The purchase price is $850,000, according to an asset purchase agreement made available August 19 by the FCC.
The seller, LKCM Radio Group, is a Texas limited partnership that owns three other properties: Class C1 KTFW-FM in Glen Rose, Class C0 KFWR-FM in Jacksboro and Class C3 KRVF-FM in Kerens, Texas.
La Campesina Network is managed by Phoenix-based EVP Michael Nowakowski and COO Bill Barquin.
While much of its programming mirrors a commercially licensed regional Mexican station, La Campesina’s morning show is driven by workforce advice and for newly arrived Hispanic immigrants.
The 30-minute weekday program Punto de Vista, from 10:30am-11am, covers topics such as immigration and the law, education and health.
KYLI has been airing a contemporary dance music format, as “Party 96.7,” targeting listeners in the nearby Las Vegas area.
KYLI and its booster give the station coverage from just north of the Las Vegas Strip to Zion National Park in Southwest Utah.
Kalil & Co. served as the exclusive broker in the transaction.
