“General Hospital” Hits 6-Week Highs in Total Viewers and Women 18-49, as “The View” Posts 5-Week Highs in Women 18-34 and Women 18-49. This Week is “One Life to Live’s” Most-Watched Week in 6 Weeks in Total Viewers, and in 4 Weeks in Women 18-49.
ABC Delivers 3 of Daytime’s Top 4 Programs in Women 18-49.
ABC Daytime
ABC ranked as Daytime’s No. 1 network in target Women 18-49 (1.2 rating/780,000).
This week stood as “General Hospital’s” most-watched week in 6 weeks in Total Viewers (2.77 million) and Women 18-49 (940,000) – since week of 2/22/10.
Surging by double-digit percentages week-to-week, “The View” posted 5-week highs in Women 18-34 (310,000) and Women 18-49 (860,000) – since week of 3/1/10 – ranking No. 2 and No. 3, respectively, among all daytime programs.
“One Life to Live” enjoyed its most-watched week in 6 weeks in Total Viewers (2.48 million – since week of 2/22/10) and in 4 weeks in Women 18-49 (715,000 – since week of 3/8/10).
In Women 18-49, “General Hospital” (No. 2 – 1.4 rating/940,000), “The View” (No. 3 – 1.3 rating/860,000) and “All My Children” (No. 4T – 1.1 rating/715,000) ranked among Daytime’s Top 4 programs.
Following are the Daytime Lineup averages, plus Top 5 Programs Ranks – Week of April 5, 2010:
Daytime Rank: Total Viewers Women 18-49 (Rtg/000s)
No. 1 CBS 3.59 million No. 1 ABC 1.2/780,000
No. 2 ABC 2.83 million No. 2 NBC 1.1/758,000
No. 3 NBC 2.72 million No. 3 CBS 1.1/720,000
Top 5 Daytime Programs in Women 18-49 (rank based on rating)
Program Net Rtg/000s
The Young & the Restless CBS 1.8/1.21 million
General Hospital ABC 1.4/940,000
The View ABC 1.3/860,000
Days of Our Lives NBC 1.1/758,000
Price is Right 1/2 CBS 1.1/730,000
One Life to Live ABC 1.1/715,000
(Source: ABC – NTI, Live + Same Day: Week of 4/5/10. All ranks based on rating unless otherwise noted. “Price is Right” based on 11:00 a.m.-12:00 p.m. average)