Based on data as reported from Nielsen VideoCensus for May 2010, which included the 2010 May Sweep period, ABC.com ranked as the #1 online broadcast site for the month in Unique Viewers.
ABC.com’s finish represented the 5th consecutive month (Jan ’10 – May ‘10) that the ABC website has taken the top spot. ABC.com beat CBS Television by 47%, Fox Broadcasting by 58%, NBC.com by 85% and Cwtv.com by 473%. ABC.com was up in Unique Viewers over the previous month by 17%.
On Monday, May 24, the day following the Lost series finale and leading up to the Monday DWTS season finale, ABC.com had its biggest traffic day ever with 15.6 million page views and 2.2 million daily unique viewers.
Program Highlights – Unique Viewers (May ‘10): For viewing of full episodes and short-form content, ABC.com owned 6 of the Top 10 spots during May ’10, including the #1 series, Lost, taking the top position for the 2nd time in 4 months. ABC.com’s Top 10 entries include Lost (#1), Dancing with the Stars (#3), Grey’s Anatomy (#5), Desperate Housewives (#6), V (#8) and General Hospital (#9).
Program Highlights – Total Streams (May ‘10): For Total Streams, ABC.com claimed 3 of the Top 10 shows in May ’10. ABC.com’s Top 10 entries in Total Streams include Lost (#2), Grey’s Anatomy (#7) and Dancing with the Stars (#8).