Analyst applauds Sinclair sports pacts

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SBG / Sinclair Broadcast GroupSinclair’s owned-and-operated American Sports Network has signed more than three dozen television companies to affiliation agreements and has also added a college sports conference to its stable. Analysts at Wells Fargo like it – they smell money.


The new TV companies will hake the network, which delivers collegiate sporting events, to 67 markets in which Sinclair is lacking an O&O. The audience footprint has the potential to reach 83 million households.

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