As the world learned of the most horrific mass shooting in U.S. history on Monday, radio stations across North America excelled in providing a venue for comfort, healing, and discussion. Among these stations is Beasley Broadcast Group's Country KCYE-FM "102.7 The Coyote" in Las Vegas, which saw one of its own talent describing his experience fleeing the scene late Sunday while also taking calls from emotional listeners on-air.
Doug Ferber of DEFcom Advisors LLC and Erwin Krasnow of Garvey Schubert Barer are featured in this third exclusive RBR+TVBR podcast on the myths of broadcast media transactions. Today's topic: "You Can Rely Solely on Comparable Sales To Establish Value"
Doug Ferber of DEFcom Advisors LLC and Erwin Krasnow of Garvey Schubert Barer have created a special podcast series exclusively for RBR+TVBR members based on a series of articles centered on the topic "Broadcast Deal Myths Debunked." In this second episode, Ferber and Krasnow discuss the following topic: "It's Not Negotiable."
After more than a decade of providing cloud-based ad management technology to radio broadcasting companies, vCreative is nearing the launch of a similar platform for broadcast TV stations. The company's founder, Jinny Laderer, shared her thoughts on ad scheduling and how it can still get fouled up. It's why she's convinced TV can benefit from the tool she developed with her husband in the early 2000s, and we're pleased to offer this post-Irma encore for the benefit of all RBR+TVBR readers.
What can radio broadcasting companies learn from the waning weeks of a sizzling summer? With the release of Nielsen’s portable people meter (PPM) ratings for August 2017, one thing stands out for those looking to perhaps increase sales revenue. Whether you should "Walk This Way" or follow "Her Strut," one format may be a dollar delivery engine for your group.
Broadcast Deal Myths have long been a popular Media Information Bureau topic with RBR+TVBR readers, thanks to the insight and analysis offered in a clear, concise manner by Garvey Schubert Barer attorney Erwin G. Krasnow and DEFcom Advisors CEO Doug Ferber. Krasnow and Ferber have now developed an exclusive podcast series focused on the myths often tied to transactions, and we are pleased to offer the first in the series exclusively to RBR+TVBR subscribers.
In February 2010, as part of our coverage of Valerie Geller's series "In Case of Emergency," we offered a hypothetical scenario of what were to happen if the Flood of the Century arrived at your radio stations, and at your community. As new horrors unfold in Beaumont, Texas, which Thursday afternoon lost its water supply, we are pleased to offer from the RBR+TVBR archives this column on what to do when the worst shows up on your doorstep.
On a day when a total eclipse of the sun commanded the attention of Americans across the U.S., it reminded us of what could happen if a station were to suddenly go dark, due to a powerful act of Mother Nature that suddenly silences a transmitter. We ventured into the RBR+TVBR archives to provide you with a great column from Cavell, Mertz & Associates President Garrison Cavell, who reminds everyone in the C-Suite of the one thing they shouldn't forget after paying for those building repairs, equipment parts, and the replacement equipment.
Thanks to steady population growth, increased educational attainment and "a strong inclination toward entrepreneurialism," what's been labeled by many as the "New American Mainstream" is greatly impacting not only broadcast media, but key advertisers. It's one reason why one of the biggest challengers to AM and FM radio, Pandora Media, drafted a 22-page White Paper that provides a primer on why reaching the multicultural consumer is so vital for marketers.
RBR+TVBR Media Information Bureau featured columnist Ken Benner is fired up and hootin' and hollerin' about a 33-page booklet that discusses how one can file a complaint about a station, or a Petition to Deny, or an Informal Objection to an application a station has filed with the FCC. What's this booklet all about? What does a broadcast station do with it? Read on, and learn why Benner is so passionate about work he believes helps you save money otherwise paid to the U.S. government.
Looking for inspiration and innovative ways your radio stations can best connect with your community, thus driving revenue and an increase in listeners? A supermarket chain found across Western New York that's growing across the mid-Atlantic region and in Massachusetts just might be a surprising fountain of ideas. Our Editor-in-Chief shares his thoughts on why radio's C-Suite can learn from a beloved grocer that's unlike any you've ever shopped at.
The term “self promotion” often carries a negative connotation – and with good reason, argues WPHT-AM in Philadelphia talk show host Rich Zeoli. No one likes a braggart. So, how does one successfully promote themselves? Zeoli offers some great ideas that could extend to successful promotion of your radio or TV stations.
When there’s a lot going on, we often push the fundamentals aside and forget the basic skills that have been part of our success. Project management has been a central part of Michelle LaBrose's success from the beginning of her career. So, when the founder and "Chief Cheetah" of Cheetah Learning is faced with new challenges, she remembers one acronym: "IPEMC."
With the FCC today launching an NPRM that would strip net neutrality regulations, South Dakota Republican John Thune has a suggestion. "My preference would be to begin bipartisan work on such legislation without any further delay." The Chairman of the powerful Senate Commerce Committee made the comment on the floor of the Senate today. Here's what else Sen. Thune had to say on what he believes is the restoration of an open internet.
For all of the chatter about how AM and FM radio station access via a smart home device could be a godsend for a stagnant industry, one tech expert at the 2017 NAB Show has thought little about connecting radio's audio streams to "internet of things" technology powered by voice commands. This may present an opportunity for a unified radio push.