“Daily Deals” are indeed not dead
You may have heard that “daily deals” are dead. Don’t you believe it. In reality, now is the perfect time for radio stations to...
Five tips for improving the effectiveness of collections letters
1. Change the outer envelope.
Nick Verbitsky remembers Dick Clark (audio)
Like many of us, Nick Verbitsky grew up watching Dick Clark on television. But years later Verbitsky became Clark’s business partner in a radio...
Media General working on trimming portfolio (audio)
As Media General reported its Q1 financial results, company officials said there has been quite a bit of interest from potential buyers of some...
T-Mobile launches new TV effort (video)
It’s the first in a new series of ads that will air over the next few months leading up to the brand relaunch this...
Ray Warren details NBC O&O-Comcast Sports Group deal (audio)
Ray Warren, EVP/Chief Revenue Officer for Comcast Sports Group, told RBR-TVBR about the decision to form a national ad sales partnership between NBC Owned...
Why Howard Stern lost his lawsuit against SiriusXM
What is a subscriber? And what is not a subscriber? That was the key issue in Howard Stern’s legal battle with his employer, SiriusXM...
8-10% CPM increases expected for upfront
Pivotal Research recently revised its upfront expectations to 8-10% CPM growth. Over the last two weeks they also surveyed teams responsible for selling advertising...
Police/Detective TV, Consumers and Retail
Crime has long been a staple of prime time TV, and it still is. It is a big audience program type, making it a perfect vehicle for products and services that are used by just about everybody
12-Step Program to Prep a Station for Sale
by Erwin G, Krasnow, Esq., Garvey Schubert Barer
Here is a simple 12-point checklist that will help a broadcaster looking to sell a station maximize...
Tribune Company finally approaching Chapter 11 exit
The end is in sight. A federal bankruptcy judge has indicated his approval of the latest revision of the plan for Tribune Company to...
Embattled talker Lee Rayburn leaves KNEWS
The Palm Springs radio host currently at the center of a defamation suit involving local resident Pete Chryss (who had security contracts with the...
NBC Sports’ regional networks pacts with NBC O&Os
The deal will boost the O&Os’ appeal to advertisers who are trying to reach consumers in some of the nation’s biggest markets: NBC Owned...
Getting television newscasts on the right page
For the last “quite some time” there has been a disconnect between legitimate television news operations and pretenders. The difference being the pretenders are...
How to open up a can of pink slime and pull out a great...
I used to help emcee Spamarama™, the world’s largest tribute to Potted Pork Products here in Austin, so I know something about pink meat...