Vital Media Statistics

You’re home, you aren’t engaged with any media in particular, but you’re doing something – RBR-TVBR examines in-depth data from BIGinsight to focus the...

No matter how loyal they might be, it is highly unlikely that your primary TV fans watch your particular genre all the time. So where are they when they tune elsewhere? This is a very good thing to know for a number of reasons, and thanks to the research wizards at Prosper Insights and analytics, we can pinpoint viewing habits four you. Today we look at young-skewing TV audiences.

Edison Research has released its third-quarter 2016 "Share of Ear" study, and there's some good news for radio.

It was a record-breaking revenue year for BMI, which just concluded fiscal 2019. But, don't mistakenly believe the surge in dollars came from radio or from television. BMI's growth is largely thanks to cable and satellite services -- and digital audio services, too.

What are the latest numbers when it comes to subscriptions to cable/satellite and streaming services among U.S. Hispanic consumers? What do Hispanic consumers plan on doing when it comes to their pay TV and streaming services in the near future? The answers to those questions were delivered in a webinar conducted Wednesday morning by Horowitz Research.

So says the latest report from Prosper Insights & Analytics. Consumers expressed more confidence in February 2013 than they did the month and the...

As a general rule, radio is always king in terms of total sticks moved...

A research firm created "to focus specifically on the intersection of technology and entertainment" has just released the latest findings from an annual study tracking the TV sources consumers consider their "go-to" viewing platform. The results, according to Hub Entertainment Research? Multiplatform use is continuing to rise, and there's a steady move away from live TV as a default source. We've got a "famous" RBR+TVBR OBSERVATION on this to share.

High-speed internet is a hard thing to come by for some 1,200 students in a rural Indiana county. Now, the local school board has a solution just in time for the start of the school year. And, it is thanks to a partnership with Indiana Public Broadcasting Stations.

As the nation rings in the new year, the U.S. Census Bureau has projected what the U.S. population was as the clock struck Midnight in New York on January 1, 2024. It represents an increase of roughly 0.53% from one year earlier.

Ever wonder what cable channels are getting clicked when your radio audience is sitting in front of the tube with their remotes in their...

Here is the final group of radio charts in our massive hunt for radio fans when they’re surfing channels on the local cable system. We’ve looked at young and middle-aged audiences for both radio and television and next week we’ll check out older TV fans. To do this, we tap into the massive database of Prosper Insights and Analytics to do this. We think you’ll find the information both fascinating and useful.

There was actually a well-rounded slate of station trading activity

Parks Associates' OTT video research finds household spending on subscription OTT video services has held steady for three years, averaging just under $8 per month since 2016. Here are the full details from its latest research report.