Why the heck should a marketer consider radio when developing and finalizing a brand's advertising campaign? The Radio Advertising Bureau (RAB) has the answers all in one, convenient place, thanks to the launch of an all-new microsite housed within RAB.com.
Looking for insight on radio’s regulatory and economic future? Make plans to be in Austin, Tex., on Sept. 6 for the 2017 Radio Show, produced by the NAB and the RAB. Leading financial forecasters and radio group executives will provide insight on where radio stations are from a "dollars to D.C." perspective in a session led by Scott Flick, a partner at the Pillsbury law firm.
There's a big cola brand out there that wants thirsty consumers to consider its array of drinks this summer, and it has taken to radio spots to stamp this message in the minds of shoppers across the U.S. It's not Coca-Cola, but its big longtime rival.
A big Class C3 noncomm to the north of Houston is trading hands. As a result, its current Spanish-language religious "Vidavisión" radio programming will soon be coming to an end. While the facility will continue to superserve Hispanics, with similarly themed non-secular programming, the new owners will be installing English-language religious programming. That's the top deal in RBR+TVBR's TRANSACTIONS TODAY for Monday, July 17.
On Tuesday, June 13, in the Chicago suburb of Deerfield, Ill., a radio industry pioneer passed away at the age of 89. For generations of FM radio listeners who tuned to Album-Oriented Rock (AOR) stations in the late 1960s and 1970s and enjoy music on FM today, this individual —Century Broadcasting Corp. founder and President George Collias—may be to thank.
Being late for school can send you to detention. A school being late with the FCC? That's a financial penalty, and a college in South Carolina just got a Notice of Apparent Liability for failing to meet an important due date.
The CBS Radio stable of stations set to be controlled by Entercom includes many properties that are considered crown jewels in the radio industry. But, has CBS Radio been running them to the best of their respective abilities? This RBR+TVBR INFOCUS report features a deep look at CBS Radio's calendar Q1 2017 earnings and fiscal 2016 results. Some revenue woes on the horizon for the company led by David Field could be in the forecast.
Emmis made "decisions that give us additional flexibility to address market challenges and opportunities," Chairman and CEO Jeff Smulyan said this morning as the radio company that owns TagStation and NextRadio reported its fiscal 2018 Q1 results. How did Emmis do? The title of a Marian Hill record comes to mind.
Just 24 hours after the nation's No. 2 radio broadcasting company by total number of stations made a bold move by luring Larry Linietsky for the newly created role of VP/Digital Operations and Business Development, we now know what a focal point of his new duties will be.
BIA/Kelsey this morning released its mid-year 2017 update to its U.S. Local Advertising Forecast. How’s local TV faring? It’s No. 2. What about radio? There’s some not-so-great news for the C-Suite, but it mirrors other prognostications we’ve seen as of late.
It seems Entercom wasn't done in revealing what the company's executive ranks will now look like as it prepares to integrate the CBS Radio stations into its roster of AMs and FMs. The broadcast radio pure-play on Tuesday named a Regional VP, and selected its candidate by looking to the Sunshine State.
The FCC on Tuesday released its Broadcast Station Totals for the first half of 2017. Much like the totals seen at the end of Q1 2017, there are little changes in the number of broadcast TV stations licensed for broadcast in the U.S. Meanwhile, there's one more FM to add to the tally of commercial stations, while the number of AMs has taken a big dip.
Following Monday's news that the No. 2 radio broadcasting company by number of stations selected a new SVP for revenue strategy and operations, Cumulus Media on Tuesday made a big move with its digital team.
A content delivery network and streaming media provider has added itself to the list of entities that wish to help broadcast stations bring radio back into the homes of today's connected audiences. The first station to work with the company: A fabled New Orleans noncomm that's the official station of the annual Jazz Fest.
Looking for a pending business and forecast management system for your radio stations? Here's something that may be of interest to you, as media ad sales platform creator Matrix Solutions has partnered with Katz Media Group on a new reporting system for its broadcast partners.