CC Radio, Fisher House partners in promotion

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Clear Channel Radio is launching a promotional campaign in support of the Fisher House Foundation and its mission of providing a “home away from home” for military families during a loved one’s hospitalization for an illness, disease or injury. For the days leading up to and including Veteran’s Day, Clear Channel Radio will broadcast a comprehensive series of on-air promotions to encourage its millions of listeners to lend their support to the Fisher House. Clear Channel Radio’s effort coincides with the Fisher House Foundation’s nationwide fundraising drive.


From 11/5 to 11/10, Clear Channel stations around the nation are running a series of promotions everyday to build awareness for the Fisher House website and the Foundation’s mission. On Veteran’s Day, November 11, there will be an expanded campaign with a special on-air takeover across Clear Channel Radio where at least three live or pre-recorded mentions or vignettes will be aired each hour between 6:00 am and 8:00 pm.  The promos have been scripted by Clear Channel Radio’s in-house creative team, the Creative Services Group (CSG); while local markets have produced customized versions with Clear Channel Radio local talent for impact and personalization. 


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Carl has been with RBR-TVBR since 1997 and is currently Managing Director/Senior Editor. Residing in Northern Virginia, he covers the business of broadcasting, advertising, programming, new media and engineering. He’s also done a great deal of interviews for the company and handles our ever-growing stable of bylined columnists.