Not only is Eastlan announcing a significant territorial expansion, all of the markets it’s entering are or have been on the Arbitron market list.
Eastlan Ratings says the new markets include Abilene TX, Casper WY, Cheyenne WY, Lake Charles LA, Lawton OK, Lufkin/Nacogdoches TX, Mankato/New Ulm MN, Odessa/Midland TX, State College PA, Texarkana AR and Wichita Falls TX.
“We know where our bread is buttered and we are extremely thankful,” said Eastlan President/CEO Mike Gould. “Eastlan is a 100% radio focused brand. Our future is inexorably linked to the success of small and medium market radio broadcasters. Local radio is in the middle of resurgence as new ownership groups revitalize the industry in step with forward-thinking established broadcasters. Our purpose is to be certain the power of local radio is not diminished by research companies geared toward television or personal jukebox services like Pandora or Spotify.”
Other markets currently served by Eastlan include:
Aberdeen/Hoquiam/Elma WA
Anchorage AK
Appleton/Oshkosh WI
Appleton/Oshkosh-Green Bay WI
Astoria/Seaside OR/WA
Bay City MI
Bend/Prineville/Madras OR
Billings MT
Blackfoot ID
Bozeman/Belgrade MT
Burley/Rupert ID ID
Burlington/Plattsburgh VT/NY
Champaign IL
Cheyenne WY
Decatur IL
East Idaho ID
Elkhart IN
Eureka/Arcata CA
Fairbanks AK
Fort Wayne IN
Gainesville/Ocala FL
Gainesville (Alachua) FL
Grants Pass/Cave Junction OR
Green Bay WI
Hawaii (Hilo/Kona) HI
Helena MT
Hilo HI
Homosassa Springs FL
Idaho Falls ID
Idaho Falls/Pocatello/Blackfoot ID
Juneau AK
Kalispell/Whitefish/Col. Falls MT
Kauai (Lihue/Kalaheo) HI
Kenai/Soldotna AK
Ketchikan/Metlakatla AK
Klamath Falls/Tulelake OR/CA
Kona HI
Longview/Kelso WA
Maui HI
Midland MI
Missoula/Hamilton MT
Missoula/Lolo MT
Murray/Mayfield/Benton KY
Norfolk NE
Ocala (Marion) FL
Owensboro KY
Paducah KY
Paducah/Metropolis KY/IL
Paducah/Murray KY
Pocatello ID
Rexburg/Rigby ID
Rexburg ID
Rigby ID
Roseburg OR
Saginaw MI
Saginaw/Midland/Bay City MI
Sebring FL
Sheridan WY
Sherman/Denison-Durant TX/OK
Sioux City IA/NE
Sioux City/LeMars IA/NE/SD
South Bend IN
South Bend/Elkhart IN
Springfield IL
St. Cloud MN
St. George/Cedar City UT
Syracuse NY
Tri Cities WA
Twin Falls/Jerome ID
Union City TN
Union City/Martin/Paris TN/KY
Utica/Rome NY
Victoria (Greater) TX
Victoria TX
Vincennes IN/IL
Wasilla/Palmer AK
Wenatchee/East Wenatchee WA
Willmar MN
Wilmington NC
Yakima WA
Yuma AZ