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HD Digital Radio Alliance names markets, formats
HD Digital Radio Alliance, the joint initiative of leading radio broadcasters to accelerate the rollout of HD digital radio, announced the initial 28 markets that will begin broadcasting HD2 multicast programming under the Alliance's format-selection program. Alliance members are readying individual HD2 channel launches in each market, and the first are expected within a few days.
Through the selection process, each market is guaranteed its own mix of new programming. Collectively, some 264 entirely new HD2 channels will carry a variety of music or talk formats. Member broadcasters are responsible for programming each of their multicast channels and all HD2 formats are initially commercial-free.
Some of the totally new formats to be introduced in the first wave include: Viva La Voce (opera), Classic Alternative, Traditional Jazz & Blues, Coffee House, Female Talk, Future Country, Extreme Hip Hop and in-depth news.
A variety of new rock formats being developed under the initiative. A sampling of some of the rock formats that will be appearing in some of the markets: includes Deep Cuts Classic Rock, Live Rock, New Alternative, Fusion Hispanic-Anglo Rock, Chick Rock and Indie Rock.
The first 28 market/ranks are:
1 New York, NY
2 Los Angeles, CA
3 Chicago, IL
4 San Francisco, CA
5 Dallas-Fort Worth, TX
6 Philadelphia, PA
7 Houston, TX
8 Washington, DC
9 Boston, MA
10 Detroit, MI
11 Atlanta, GA
12 Miami, FL
14 Seattle, WA
20 Baltimore, MD
24 Portland, OR
27 Cincinnati, OH
33 San Jose, CA
41 Indianapolis, IN
48 Memphis, TN
50 Hartford, CT
57 Birmingham, AL
58 Dayton, OH
60 McAllen, TX
64 Tulsa, OK
70 Albuquerque, NM
76 El Paso, TX
80 Springfield, MA
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