Vivvo CMS 4.0 http://www.rbr.com/ ©2007 Spoonlabs d.o.o. http://www.rbr.com/files.php?file=rss_logo1_757997737.jpg http://www.rbr.com/ http://www.rbr.com/features/viewpoints/11343.html VIEWPOINTS Tue, 18 Nov 2008 03:21:00 -0600 I've been getting calls and e-mails about my thoughts on the Nielsen/Cumulus sticker diary service, just announced yesterday. Here is my initial assessment of the http://www.rbr.com/features/viewpoints/11309.html VIEWPOINTS Sat, 15 Nov 2008 21:00:00 -0600 Regarding Morningstar columnist Matthew Coffina’s pronouncement that Citadel Broadcasting’s stock is worthless, my inclination is to say B.S., and I don’t mean Barbra Streisand! Maybe the stock isn’t cranking out dividends, but http://www.rbr.com/features/viewpoints/11182.html VIEWPOINTS Mon, 10 Nov 2008 02:50:00 -0600 As a Strategist, I am guilty of seeing most things through a Brand-Marketing filter. As such, the McCampaign was painful to watch. http://www.rbr.com/features/viewpoints/11181.html VIEWPOINTS Sun, 09 Nov 2008 13:47:00 -0600 A reader points out why nobody should want the Fairness Doctrine to come back to life. If we really need a Fairness Doctrine, shouldn't we have one that's really fair? Was ABC-TV's Boston http://www.rbr.com/features/viewpoints/11152.html VIEWPOINTS Sun, 09 Nov 2008 09:08:00 -0600 Never before has there been so much opportunity for radio than there is today. We have so much going for us, but in order for radio to succeed in the http://www.rbr.com/features/viewpoints/10641.html VIEWPOINTS Tue, 14 Oct 2008 21:09:00 -0500 While the RAB is good at coming up with clever surveys and user profiles for consumers, the thing our industry has been sorely lacking is an "in your face" lobbying effort to lure http://www.rbr.com/features/viewpoints/10529.html VIEWPOINTS Wed, 08 Oct 2008 07:02:00 -0500 I can't justify the concept that the FCC has absolutely no control over Arbitron's PPM, and should have a "hands-off" approach to the sudden and mysterious drop of Urban, Spanish and other formats not considered "Hockey Mom Friendly." http://www.rbr.com/features/viewpoints/10479.html VIEWPOINTS Mon, 06 Oct 2008 18:03:00 -0500 First things first: I am no big fan of Arbitron. At least not the diary system that exists in the majority of the country's rated markets. I discontinued a contract with the ratings giant after spending http://www.rbr.com/features/viewpoints/10453.html VIEWPOINTS Mon, 06 Oct 2008 05:52:00 -0500 I almost fell out of my chair this afternoon when I read a bulletin about nine radio broadcasters actually stepping up to the aide of Arbitron. Telling the FCC to "nose out" was an astounding move http://www.rbr.com/features/viewpoints/10423.html VIEWPOINTS Sun, 05 Oct 2008 22:12:00 -0500 Reading all of the hoopla about Rep. Ed Markey’s proposed radio Receiver Act I was hopeful for what would be a level playing field among http://www.rbr.com/features/viewpoints/bob_heymann_media_services_group.html VIEWPOINTS Wed, 01 Oct 2008 23:07:00 -0500 I am not sure who needs the hug more. Is it the station owner who is living through some very difficult operating times coupled with declining station cash flow http://www.rbr.com/features/viewpoints/10325.html VIEWPOINTS Wed, 01 Oct 2008 03:13:00 -0500 If you missed the webinar, What’s a website worth? Valuation Metrics for Local Websites, conducted today by the team at Borrell and Associates along with http://www.rbr.com/features/viewpoints/when_if_comes_to_localism_consider_furst_things_first.html VIEWPOINTS Mon, 22 Sep 2008 23:48:00 -0500 Programming consultant and blogger Alan Furst got to thinking about the FCC’s proposals to promote localism in radio and television http://www.rbr.com/features/viewpoints/10129.html VIEWPOINTS Sun, 21 Sep 2008 18:36:00 -0500 Once Upon a time there lived an Emperor (radio stockholders) who was so worried about his clothes (stock value) he didn’t know what to do http://www.rbr.com/features/viewpoints/10113.html VIEWPOINTS Sun, 21 Sep 2008 17:59:00 -0500 Almost as quietly as it began, Google celebrated its 10th birthday this past September. Hard to believe the search giant has become an advertising business heavyweight in just http://www.rbr.com/features/viewpoints/rich_russo_russo_on_the_fall_of_citadel.html VIEWPOINTS Thu, 18 Sep 2008 23:29:00 -0500 JL Media’s Rich Russo had a few thoughts on a recent anonymous article about Citadel from a former ABC Radio Networks employee. "I read with horror and a dropped jaw the article http://www.rbr.com/features/viewpoints/the_fall_of_citadel.html VIEWPOINTS Tue, 16 Sep 2008 12:21:00 -0500 RBR recently received this scathing review from a former ABC Radio employee, who is still working in the industry and must remain anonymous. You will no doubt find it an interesting read http://www.rbr.com/features/viewpoints/skall_network_exception_and_political_rates.html VIEWPOINTS Sun, 14 Sep 2008 13:03:00 -0500 We’re into the home stretch of the 2008 political season and the presidential election is upon us. Radio is receiving more attention than http://www.rbr.com/features/viewpoints/9839.html VIEWPOINTS Mon, 08 Sep 2008 23:31:00 -0500 Are issue ads entitle to lowest unit rate? Is the broadcaster exempt from liability for false statements? Must the broadcaster http://www.rbr.com/features/viewpoints/9793.html VIEWPOINTS Sun, 07 Sep 2008 13:16:00 -0500 First, I am not one who always is looking back on the “good ole’ days” but I am one who has gone from playing scratchy 45’s* to music on hard drive. Spots on carts that would jam