http://www.rbr.com/ ©2007 Spoonlabs d.o.o. Vivvo CMS 4.1 2012-02-12T03:03:16-06:00 http://www.rbr.com/features/ideas-working-now/24889.html 2010-06-09T09:44:00-05:00 2010-06-09T09:44:00-05:00 Carl Marcucci Today all the talk is about growing Internet revenue. BIA/Kelsey recently declared: While traditional media currently dominate the local ad market, a steady shift to digital will continue over the next five http://www.rbr.com/features/ideas-working-now/24889.html 2010-06-10T10:18:43-05:00 2010-06-10T10:18:43-05:00 Robert This is probably the best, most useable article for radio sales I have ever read at this forum.How long have radio stations been trying to sell web ads now? 2 years, 5 years? Is there any radio station doing 20 thousand a month in web sales alone? 20 thousand a month..a figure that would be considered complete failure in air-time sales in any size market. Yet it would get cheers galore if a station did it in web sales. It may be time to completely stop chasing the mirage of web advertising sales and get back to business.