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	<updated>2010-03-22T10:58:42-05:00</updated>
	
			
				
					<entry>
						
							<title>Peak Broadcasting goes waaaay beyond just selling spots</title>
							<id>http://www.rbr.com/features/sales-marketing/17305.html</id>
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							<published>2009-09-25T07:23:00-05:00</published>
							<updated>2009-09-25T07:23:00-05:00</updated>
							<author>
								<name>Carl Marcucci</name>
							</author>
							<category term="tech" scheme="http://www.rbr.com/features/sales-marketing/17305.html" label="tech" />
							<content type="html">As we mentioned on Sept. 17 , Friedman’s Home Improvement and Maverick Media Santa Rosa (CA) provided a great</content>
							
						
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									<entry>
										
											<title>Doug Ferber</title>
											<id>http://www.rbr.com/features/sales-marketing/17305.html</id>
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											<published>2009-10-01T08:19:41-05:00</published>
											<updated>2009-10-01T08:19:41-05:00</updated>
											<author>
												<name>Doug Ferber</name>
											</author>
											<category term="tech" scheme="http://www.rbr.com/features/sales-marketing/17305.html" label="tech" />
											<content type="html">This is not really a new concept...it reminds me of when radio sellers would sell jingles and creative spec spots to prospective advertisers.  Kudos to Todd for applying &amp;quot;old fashioned&amp;quot; local direct sales techniques to new media!</content>
											
										
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