Media industry CFOs are set to get an in-depth learning lesson on radio and the “Connected Car” — and how they can participate in the new revenue opportunities the new technology will create.
Veteran radio industry players Fred Jacobs and Paul Jacobs have been inked to appear at the 2017 Media Financial Management Association (MFM) CMO Summit, set for March 2-3 at the Hilton Ft. Lauderdale Beach Resort.
Fred Jacobs is President of Jacobs Media, the consultancy firm devoted to guiding media companies in the digital realm.
Paul Jacobs is the VP/GM of Jacobs Media and the President/Managing Officer of mobile app developer jacapps.
“With connected cars enabling the internet’s vast options for obtaining news and entertainment for passengers, radio stations will face their most formidable competitor yet,” said Mary M. Collins, President/CEO of MFM and its BCCA subsidiary, the media industry’s credit association. “At the same time, a broader cross section of the media industry can take advantage of new revenue opportunities that will be enabled by the internet of things. In their customary way of engendering a lively discussion, Fred and Paul Jacobs will help the industry’s financial leaders ensure their growth strategies are headed in the right direction.”
Fred Jacobs’ industry recognitions include being honored with Radio Ink’s Luminary Award.
Paul Jacobs is the Board Chair for Greater Public, an organization dedicated to fundraising for public radio and television stations, and is the Vice-Chair of the Michigan Association of Broadcasters Hall of Fame.