FX to launch comedy-centric “FXX”


FX NetworksFX is launching a new network, “FXX,” that will focus mostly on comedy and younger viewers. The new net will launch 9/2 in 74 million homes. Shows will include FX comedies “It’s Always Sunny in Philadelphia” and “The League,” which will move to FXX, along with the new comedy “Legit.” FX also announced a 10th season for “Sunny,” fifth and sixth seasons for “The League,” and a second season for “Legit.”

The new network will also air a fourth original comedy in its first year, and six in its second, FX President John Landgraf said. But it will also air other types of shows, as well as repeats of “Mike & Molly” and “Parks and Recreation.”

Landgraf stressed that both FX and FXX will air both dramas and comedies. The difference between them will be the age groups they target. FX will aim for viewers 18-49, FXX will seek viewers 18-34, and FXM — the existing movie network – will aim at 25-54. Oversee all three channels, Landgraf said the prospective viewers would be like three siblings with similar but evolving tastes: “One is 25, on is 35, and one is 45.”

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Carl has been with RBR-TVBR since 1997 and is currently Managing Director/Senior Editor. Residing in Northern Virginia, he covers the business of broadcasting, advertising, programming, new media and engineering. He’s also done a great deal of interviews for the company and handles our ever-growing stable of bylined columnists.