Hanes pulls Charlie Sheen from TV commercials

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Hanes has dropped Charlie Sheen as a TV spokesman for its T-shirts. His ads with Michael Jordan have been “suspended effective 12/28,” according to the company.


This, after his wife claims he put a knife to her throat and threatened to kill her. He spent Christmas Day in jail.

The Hanes TV spots ran for a few days after Sheen’s Christmas arrest in Aspen, CO, in which he allegedly tried to choke wife Brooke Mueller, according to Hollywood Life.

Hanes issued a statement:

“Hanes is not running the Hanes television commercials featuring Charlie Sheen, and those commercials will not run again.”

“The commercials were suspended effective Dec. 28, the first date possible after Sheen’s Christmas Day arrest.  There are a few trade ads featuring Sheen scheduled to run this spring.  Unfortunately, the production schedule of those publications do not allow us to pull those ads.”


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Carl has been with RBR-TVBR since 1997 and is currently Managing Director/Senior Editor. Residing in Northern Virginia, he covers the business of broadcasting, advertising, programming, new media and engineering. He’s also done a great deal of interviews for the company and handles our ever-growing stable of bylined columnists.