Hispanics well ahead of the pack in mobile video

0

pwcHispanics over-index in a number of mobile media usage and consumption, including watching mobile video, using mobile coupons and discounts, and mobile wallets and banking, according to a new study from PwC: “Mi Móvil: Hispanic Consumers Embrace Mobile Technology.” It’s based on a survey of 1,000 US Hispanics and non-Hispanics.

Click here to Login & view the full article & read our famous RBR+TVBR observation (Not a member? Join Today!)