Hispanics over-index in a number of mobile media usage and consumption, including watching mobile video, using mobile coupons and discounts, and mobile wallets and banking, according to a new study from PwC: “Mi Móvil: Hispanic Consumers Embrace Mobile Technology.” It’s based on a survey of 1,000 US Hispanics and non-Hispanics.
Please Login to view this premium content. (Not a member? Join Today!)
Hispanics over-index in a number of mobile media usage and consumption, including watching mobile video, using mobile coupons and discounts, and mobile wallets and banking, according to a new study from PwC: “Mi Móvil: Hispanic Consumers Embrace Mobile Technology.” It’s based on a survey of 1,000 US Hispanics and non-Hispanics.
