Here’s Jay Newman’s Successor At WJZ

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At month’s end, Jay Newman will be retiring as VP/GM of CBS O&O WJZ-13 in Baltimore, ending a tenure that began in November 1998 following a four-year stint in a similar role at WWJ-62 in Detroit.


The station has just revealed who is stepping in following Newman’s retirement, and it is an individual who has been with Sinclair Broadcast Group since October 2000 and began her 17-year run with Sinclair in Baltimore.

Audra Swain takes over for Newman after serving as GM of Sinclair’s four TV properties (including KSNV-3) in Las Vegas since January 2010.

Sinclair joined Sinclair in 2000 as an AE at Sinclair-owned FOX affiliate WBFF-45 in Baltimore. She rose to the station’s LSM role in November 2002, and in November 2004 shifted to Asheville, where she took the role of Director of Sales for Sinclair’s WLOS-TV and WMYA-TV.

“Audra comes to us with an impressive track record of success everywhere she has been,” Peter Dunn, President of CBS Television Stations, said in prepared comments. “WJZ is one of the crown jewels of our station group and we look forward to having her come home and provide leadership to our terrific team in Baltimore.”