McDonald’s Tops TV

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Media-Monitors1by Dwight Douglas, Media Monitors


In last week’s Media Monitors TV Spot Ten, McDonald’s burst into #1, from #12, with 18,265 spots. GEICO moved up to #2 airing 17,956 ads, while Neutrogena catapulted from #16 to #3 with 16,490 spots. Target soared from #58 to #4 with 16,375 spots and the Honda Dealers Association slipped to #5 running 16,195 spots. Progressive stayed at #6 with 15,564 spots, while Macy’s came back at #7 with 14,257 spots. L’Oréal landed at #8 playing 14,192 spots and JCPenney remained at #9 with 13,716 spots. Lysol sprayed 12,467 spots across TV putting them at #10, up from #23.

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