Jones MediaAmerica details debut of two new RADAR nets
Jones MediaAmerica made a strong showing in a RADAR 93 Special Tab with the creation of two new networks - Jones MediaAmerica Adult Power Network and Jones MediaAmerica Female Perspective Network.
Since entering RADAR in 2004, JMA programming has ranked among the Top 5 with Adults 25-54, currently occupying the No. 1 position in RADAR 93 with the Jones MediaAmerica TWC Radio Network. The JMA Adult Power Network hit the No. 1 position across virtually all key demos, including Adults, Men and Women 25-54, Adults and Men 18-49, and Adults, Men and Women 35-64. The JMA Female Perspective Network ranks among the Top 5 with both Women 25-54 and Women 18-49, with excellent penetration among the Top 10, Top 25 and Top 50 markets.
"We are extremely pleased with the performance of our new networks," said Susan Love, VP Advertising Sales and Marketing for JMA. "It's exciting to be able to offer advertisers such targeted programming to efficiently reach consumers across all demographics."
Both networks are available for purchase for the 2008 upfront buying season. The Jones MediaAmerica TWC Radio Network will continue to be available for purchase through the end of 2007.
Since entering RADAR in 2004, JMA programming has ranked among the Top 5 with Adults 25-54, currently occupying the No. 1 position in RADAR 93 with the Jones MediaAmerica TWC Radio Network. The JMA Adult Power Network hit the No. 1 position across virtually all key demos, including Adults, Men and Women 25-54, Adults and Men 18-49, and Adults, Men and Women 35-64. The JMA Female Perspective Network ranks among the Top 5 with both Women 25-54 and Women 18-49, with excellent penetration among the Top 10, Top 25 and Top 50 markets.
"We are extremely pleased with the performance of our new networks," said Susan Love, VP Advertising Sales and Marketing for JMA. "It's exciting to be able to offer advertisers such targeted programming to efficiently reach consumers across all demographics."
Both networks are available for purchase for the 2008 upfront buying season. The Jones MediaAmerica TWC Radio Network will continue to be available for purchase through the end of 2007.
Click here to get daily news and observations delivered to your mobile, home or work email - free!
Log in
Classifieds
-
Radio Careers
- Geneeral Manager - Small Market, Perry, IA
- Experienced Account Exec., Durango, CO
- News Director, Manitowoc, WI
- View all radio jobs
- View Situations Wanted
- ENG Truck Oper/Photojournalist, Mason City, IA
- TV News Photographer, Ghent, WV
- TV Cameraman/Editor, Cape Girardeau, MO
- View all television jobs
- View Situations Wanted
TV Careers
Rate this article



del.icio.us
Digg
Comments (0 posted):
Post your comment