Bain puts 8.6 million in TargetSpot
Boston’s Bain Capital Ventures is the lead investor in n 8.6 million Series B funding round announced for NY-based TargetSpot, reports XConomy. TargetSpot helps advertisers create and place ads on streaming Internet radio stations.
The company, launched less than a year ago, gives advertisers access to over 500 Internet radio channels, including many owned by CBS Radio and Entercom. TargetSpot’s Web-based platform allows advertisers to upload their own audio ads or record new ones; choose which stations, geographies, time of day, or audience demographic they wish to reach; and manage how much they spend on each campaign, starting at 50 dollars.
Also participating in the funding round were Union Square Ventures, CBS Corporation and Milestone Venture Partners.
The company, launched less than a year ago, gives advertisers access to over 500 Internet radio channels, including many owned by CBS Radio and Entercom. TargetSpot’s Web-based platform allows advertisers to upload their own audio ads or record new ones; choose which stations, geographies, time of day, or audience demographic they wish to reach; and manage how much they spend on each campaign, starting at 50 dollars.
Also participating in the funding round were Union Square Ventures, CBS Corporation and Milestone Venture Partners.
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