LA Radio hits 1 Billion in 2007
Once again Los Angeles can lay claim to the biggest radio revenue market in the world, and the only one generating over 1 Billion in sales in 2007.
"It was a challenging year for Radio, but our people stepped up and developed new revenue streams through the multiple platforms of their radio stations. This was our 4th straight year at topping 1 Billion in revenue," said Mary Beth Garber, President of the SCBA.
"It was a challenging year for Radio, but our people stepped up and developed new revenue streams through the multiple platforms of their radio stations. This was our 4th straight year at topping 1 Billion in revenue," said Mary Beth Garber, President of the SCBA.
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