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	<copyright>&amp;copy;2007 Spoonlabs d.o.o.</copyright>
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						<title>First Command branding effort includes radio</title>
						<link>http://www.rbr.com/media-news/advertising/first_command_radio.html</link>
						<category>ADVERTISING</category>
						<pubDate>Thu, 07 Aug 2008 04:59:00 -0500</pubDate>
						<description>First Command Financial Services has launched a new brand campaign that promotes the company&amp;rsquo;s unique approach to helping middle-income Americans pursue their financial goals and </description>
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						<title>Southwest Airlines and Visit Florida announce partnership</title>
						<link>http://www.rbr.com/media-news/advertising/southwest_airlines_visit_florida.html</link>
						<category>ADVERTISING</category>
						<pubDate>Thu, 07 Aug 2008 09:41:00 -0500</pubDate>
						<description>Visit Florida's mission is to market travel and drive visitation to and within Florida. That is why Southwest Airlines and Visit Florida announced an integrated </description>
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						<title>Buyer comments released from Wachovia media call</title>
						<link>http://www.rbr.com/media-news/advertising/wachovia_buyer_advertising.html</link>
						<category>ADVERTISING</category>
						<pubDate>Fri, 01 Aug 2008 04:19:00 -0500</pubDate>
						<description>The Wachovia Media team issued a transcript from a recent conference call with a major media buyer as part of their Equity Research Advertising Market </description>
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						<title>Fox Soccer Channel and Fox Sports en Español team to fight malaria</title>
						<link>http://www.rbr.com/media-news/advertising/fox_soccer_channel_fox_sports_en_espa_ol.html</link>
						<category>ADVERTISING</category>
						<pubDate>Tue, 05 Aug 2008 08:04:00 -0500</pubDate>
						<description>Fox Soccer Channel and Fox Sports en Espa&amp;ntilde;ol have joined forces with FC Barcelona, the American Youth Soccer Organization (AYSO) and Malaria No More to </description>
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						<title>Nike debuts new Team USA Basketball creative</title>
						<link>http://www.rbr.com/media-news/advertising/nike_usa_basketball_men_s_national_team.html</link>
						<category>ADVERTISING</category>
						<pubDate>Tue, 05 Aug 2008 08:03:00 -0500</pubDate>
						<description>As the USA Basketball Men&amp;rsquo;s National Team continues on its quest to reclaim hoops supremacy in international competition in Beijing, Nike is set to release </description>
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						<title>McCain campaign buys $6 Million in Olympics</title>
						<link>http://www.rbr.com/media-news/advertising/9135.html</link>
						<category>ADVERTISING</category>
						<pubDate>Tue, 05 Aug 2008 08:02:00 -0500</pubDate>
						<description>According to an AdAge story, Sen. John McCain's presidential campaign is buying into NBC Universal's Olympics coverage. The McCain campaign made a last-minute $6 million </description>
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						<title>Jennifer White Lee to lead Carat Chicago</title>
						<link>http://www.rbr.com/media-news/advertising/jennifer_white_lee_carat_chicago.html</link>
						<category>ADVERTISING</category>
						<pubDate>Tue, 05 Aug 2008 08:01:00 -0500</pubDate>
						<description>Carat announced that Jennifer White Lee has joined the agency as VP, General Manager and Group Client Service Director. White Lee brings over 25 years </description>
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						<title>TVLowCost enters US market</title>
						<link>http://www.rbr.com/media-news/advertising/tvlowcost.html</link>
						<category>ADVERTISING</category>
						<pubDate>Mon, 04 Aug 2008 09:28:00 -0500</pubDate>
						<description>TVLowCost, an independently owned, television advertising network announced the launch of TVLowCost in the United States, expanding its network to 11 countries throughout the world. </description>
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						<title>Wholesale TV and Radio Advertising holding “fire sale” auction today</title>
						<link>http://www.rbr.com/media-news/advertising/wholesale_tv_and_radio_advertising.html</link>
						<category>ADVERTISING</category>
						<pubDate>Sun, 03 Aug 2008 18:27:00 -0500</pubDate>
						<description>Wholesale TV and Radio Advertising has a&amp;nbsp;sizable amount of unsold direct-response spots still available for September, and the company has decided to make these spots </description>
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					<item>
						<title>FOX announces sponsors for Teen Choice 2008</title>
						<link>http://www.rbr.com/media-news/advertising/fox_sponsors_teen_choice_2008.html</link>
						<category>ADVERTISING</category>
						<pubDate>Fri, 01 Aug 2008 09:26:00 -0500</pubDate>
						<description>FOX announced that Dr Pepper, JCPenney and Neutrogena are sponsors of Teen Choice 2008, which airs today (8:00-10:00 PM ET/PT). Hosted by Miley Cyrus, Teen </description>
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					<item>
						<title>Troy Kooper joins Team One as Creative Director</title>
						<link>http://www.rbr.com/media-news/advertising/troy_kooper_team_one.html</link>
						<category>ADVERTISING</category>
						<pubDate>Fri, 01 Aug 2008 09:22:00 -0500</pubDate>
						<description>Team One, a division of Saatchi and Saatchi, recently announced the hiring of Troy Kooper as the latest addition to the agency&amp;rsquo;s integrated creative efforts </description>
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					<item>
						<title>Chrysler ending leasing; customers grabbing up last of contracts</title>
						<link>http://www.rbr.com/media-news/advertising/chrysler_leasing_chase.html</link>
						<category>ADVERTISING</category>
						<pubDate>Fri, 01 Aug 2008 09:14:00 -0500</pubDate>
						<description>It seems suicidal in the long run, but Chrysler's decision to suspend leasing kicked up a huge number of end-of-month sales. Chrysler dealers say showroom </description>
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					<item>
						<title>Westwood One and AirSage partner for traffic</title>
						<link>http://www.rbr.com/media-news/advertising/westwood_one_airsage.html</link>
						<category>ADVERTISING</category>
						<pubDate>Thu, 31 Jul 2008 09:27:00 -0500</pubDate>
						<description>Westwood One announced a multi-year strategic partnership with AirSage, Inc. to combine traffic speed and flow information derived from cell phone signals with Westwood One&amp;rsquo;s </description>
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					<item>
						<title>Kaline out at Ford; Cowdell moving to Chicago</title>
						<link>http://www.rbr.com/media-news/advertising/mark_kamine_phil_cowdell_ford_groupm_wpp.html</link>
						<category>ADVERTISING</category>
						<pubDate>Thu, 31 Jul 2008 09:26:00 -0500</pubDate>
						<description>Mark Kaline, global media manager of Ford, left the automaker Monday. He was one of the staff cuts Ford announced in June---to cut 15% of </description>
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						<title>Wrigley’s updates brands with pop singers</title>
						<link>http://www.rbr.com/media-news/advertising/8993.html</link>
						<category>ADVERTISING</category>
						<pubDate>Mon, 28 Jul 2008 08:31:00 -0500</pubDate>
						<description>Product placement again in radio: The Wall Street Journal reports pop-music fans may have noticed a brief reference to an old chewing-gum jingle</description>
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					<item>
						<title>Home Depot to launch “periodic line” review</title>
						<link>http://www.rbr.com/media-news/advertising/home_depot_jean_niemi_review.html</link>
						<category>ADVERTISING</category>
						<pubDate>Wed, 30 Jul 2008 04:51:00 -0500</pubDate>
						<description>The Home Depot has hired Select Resources International to lead a review of its $500 million (per Nielsen) advertising business&amp;mdash;including creative, media, PR, and multicultural. </description>
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					<item>
						<title>IPG to acquire stake in HUGE</title>
						<link>http://www.rbr.com/media-news/advertising/9036.html</link>
						<category>ADVERTISING</category>
						<pubDate>Wed, 30 Jul 2008 09:52:00 -0500</pubDate>
						<description>The Interpublic Group has reached agreement to acquire a strategic interest in HUGE, a leading independent interactive agency that takes clients beyond online marketing campaigns </description>
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					<item>
						<title>NBCU 96% sold out for Olympics</title>
						<link>http://www.rbr.com/media-news/advertising/8995.html</link>
						<category>ADVERTISING</category>
						<pubDate>Tue, 29 Jul 2008 09:32:00 -0500</pubDate>
						<description>On the strength of more than $50 million in sales over the last 10 days, NBC Olympics has sold 96 percent of its advertising inventory </description>
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					<item>
						<title>RAB2009 set for March 16-18 in Orlando</title>
						<link>http://www.rbr.com/media-news/advertising/8994.html</link>
						<category>ADVERTISING</category>
						<pubDate>Tue, 29 Jul 2008 09:31:00 -0500</pubDate>
						<description>RAB2009 will take place at the Rosen Shingle Creek Resort in Orlando, March 16 to 18, 2009.&amp;nbsp; Sheila Kirby, President, Strategic Sales Development for Interep </description>
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					<item>
						<title>AdMob launches iPhone 3G ad solutions</title>
						<link>http://www.rbr.com/media-news/advertising/admob_iphone_3g.html</link>
						<category>ADVERTISING</category>
						<pubDate>Mon, 28 Jul 2008 10:03:00 -0500</pubDate>
						<description>AdMob, a major mobile advertising marketplace, has launched a global iPhone ad marketplace with new interactive advertising formats that take advantage of the device&amp;rsquo;s capabilities </description>
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