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Vivvo CMS 4.0 2008-12-02T17:55:32-06:00 http://www.rbr.com/media-news/advertising/11099.html 2008-11-05T08:53:00-06:00 2008-11-05T08:53:00-06:00 Carl Marcucci Bravo has inked partnerships with Diet Dr Pepper, The Glad Products Company, Quaker, Swanson Broth and Toyota as official sponsors for the fifth season of http://www.rbr.com/media-news/advertising/11097.html 2008-11-05T20:52:00-06:00 2008-11-05T20:52:00-06:00 Carl Marcucci While reporting Q3 profit down 21% on declining revenue and softening economic conditions yesterday, Cox Radio CEO Bob Neil also had a few choice words for Arbitron’s PPM rollout http://www.rbr.com/media-news/advertising/11061.html 2008-11-04T15:52:00-06:00 2008-11-04T15:52:00-06:00 Carl Marcucci NBC Sports and ADT Security Services, an electronic security services provider, announced a multiyear renewal agreement for the ADT Golf Skills Challenge and ADT Sports http://www.rbr.com/media-news/advertising/11060.html 2008-11-04T15:50:00-06:00 2008-11-04T15:50:00-06:00 Carl Marcucci General Mills yesterday launched a major branding campaign, “Home Is Calling,” for Pillsbury in time for the holidays. It draws upon the appeal of “home” http://www.rbr.com/media-news/advertising/11059.html 2008-11-04T15:46:00-06:00 2008-11-04T15:46:00-06:00 Carl Marcucci Sales of vehicles in the US plummeted in October to levels not seen in 25 years. Sales were down 31.9% during the month compared with http://www.rbr.com/media-news/advertising/twin_cities_and_elections_ads_detailed.html 2008-11-03T15:20:00-06:00 2008-11-03T15:20:00-06:00 Carl Marcucci This week, Media Monitors took a look at elections ads and Minneapolis-St. Paul, the 16th largest radio market with a population of 2,697,500. Last week http://www.rbr.com/media-news/advertising/myspace_auditude_partner_with_mtvn_for_ad-supported_video.html 2008-11-03T14:46:00-06:00 2008-11-03T14:46:00-06:00 Carl Marcucci Instead of trying to take down all copyright-protected videos that its members post, MySpace announced it has partnered with Auditude, a new provider of patented http://www.rbr.com/media-news/advertising/spongetech_radio_campaign_boston-philly-detroit-chicago.html 2008-11-03T02:42:00-06:00 2008-11-03T02:42:00-06:00 Carl Marcucci SpongeTech Delivery Systems, a company which designs, produces, and markets environmentally sensitive packaging and product delivery solutions, will begin airing broadcast promotional advertising of its http://www.rbr.com/media-news/advertising/aegis_bluestreak_launches_new_ad_serving_platform.html 2008-10-31T14:28:00-05:00 2008-10-31T14:28:00-05:00 Carl Marcucci Bluestreak, a marketing technology company and division of Aegis Media, announced the availability of Bluestreak 5.0 as an enterprise-class ad serving platform specifically designed to http://www.rbr.com/media-news/advertising/abc_radio_networks_comcast_sign_for_e_the_style_network_g4.html 2008-10-31T14:25:00-05:00 2008-10-31T14:25:00-05:00 Carl Marcucci ABC Radio Networks and Comcast Entertainment Group signed a product development and distribution agreement that will bring branded content from E! Entertainment, The Style Network http://www.rbr.com/media-news/advertising/radar_premiere_clear_channel_already_in_a_panic_2009.html 2008-10-31T02:24:00-05:00 2008-10-31T02:24:00-05:00 Carl Marcucci RBR has already received information that Clear Channel Radio Sales (spot), managed by Alan Korowitz is frantically fishing in the network radio pond. Like we’ve heard before with Citadel, we’ve heard http://www.rbr.com/media-news/advertising/m_ms_partners_with_martha_stewart.html 2008-10-30T15:08:00-05:00 2008-10-30T15:08:00-05:00 Carl Marcucci Mars Direct, a division of Mars Snackfood US, announced a collaboration between MY M&M’S Chocolate Candies and Martha Stewart Living Omnimedia. The collaboration, which will http://www.rbr.com/media-news/advertising/bravo_scores_infiniti_as_exclusive_sponsor.html 2008-10-30T10:07:00-05:00 2008-10-30T10:07:00-05:00 Carl Marcucci Bravo's "Inside The Actors Studio," hosted by James Lipton, returns, presented exclusively by luxury automaker, Infiniti. This multi-platform initiative is the first ever for the http://www.rbr.com/media-news/advertising/ford_unveils_new_radio_tv_effort_for_f-150.html 2008-10-30T10:06:00-05:00 2008-10-30T10:06:00-05:00 Carl Marcucci Television advertising for the new 2009 Ford F-150 begins Sunday on "NFL on Fox" with a series of straight-talking spots emphasizing the new pickups class-leading http://www.rbr.com/media-news/advertising/abc_television_group_and_verizon_fios_expand_vod_offering.html 2008-10-29T15:47:00-05:00 2008-10-29T15:47:00-05:00 Carl Marcucci Disney-ABC Television Group and Verizon are making ABC's VOD offering available to Verizon FiOS TV customers across the country. Customers can watch episodes of popular http://www.rbr.com/media-news/advertising/10963.html 2008-10-29T15:44:00-05:00 2008-10-29T15:44:00-05:00 Carl Marcucci Clear Channel announced that spend on national political spots on all 800+ Clear Channel Radio stations (both on-air and online) in 2008 (January through September) http://www.rbr.com/media-news/advertising/monday_is_traffic_director_s_day.html 2008-10-29T15:42:00-05:00 2008-10-29T15:42:00-05:00 Carl Marcucci It's possibly one of the busiest days of the year, falling on day before nationwide elections, the day after the clocks were moved from Daylight http://www.rbr.com/media-news/advertising/10926.html 2008-10-28T13:37:00-05:00 2008-10-28T13:37:00-05:00 Carl Marcucci Since Santa won’t be able to fit a solution to our current economic situation into his sack, The HD Radio Alliance is launching a Holiday http://www.rbr.com/media-news/advertising/orville_redenbacher_s_teams_with_nbc_s_crusoe.html 2008-10-27T14:57:00-05:00 2008-10-27T14:57:00-05:00 Carl Marcucci ConAgra Foods and NBC have joined forces in a strategic move, promoting Orville Redenbacher’s Gourmet Popping Corn with the thrill and excitement of NBC’s new http://www.rbr.com/media-news/advertising/carat_names_doug_ray_evp.html 2008-10-27T14:56:00-05:00 2008-10-27T14:56:00-05:00 Carl Marcucci Ray will lead the Procter & Gamble account in North America, in addition to serving as head of communications planning.  He replaces Martin Cass, who