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Democratic finale boosts campaign to 50%

10 June, 2008 05:11:00

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The Project for Excellence in Journalism coverage chart for the week of 6/2/08-6/8/08 was as you would expect.

The final battle between Barack Obama (D-IL) and Hillary Clinton (D-NY) dominated the news, from the last primaries on Tuesday 6/3/08 to Clinton's concession on Saturday 6/8/08. Cable, which often gets into 70% territory on campaign coverage, was there again with 74% focus - but this was one week where all five tracked media had a tight spotlight on the story.

Not much room was left for other matters, and two pocketbook issues, gas/oil prices and the US economy in general, captured the #2 and #3 slots in a battle of numerous and varied generally low-coverage stories.

Story	Overall	Newspaper	Online	Net. TV	Cable TV	Radio
2008 campaign	50%	36%	35%	47%	74%	58%
Gas/oil prices	4%	7%	x	8%	2%	1%
US economy	3%	6%	3%	3%	2%	1%
Domestic terrorism	2%	2%	x	4%	2%	2%
Bo Diddley passes	2%	5%	3%	x	x	x
Ted Kennedy's health	2%	x	5%	3%	x	2%
Global warming	2%	2%	x	2%	1%	3%
Iraq events	2%	4%	x	x	1%	x
Air Force officials resign	1%	2%	x	2%	x	x
Chinese earthquake	1%	3%	3%	x	x	x
Yves St. Laurent passes	x	2%	x	2%	x	x
TX polygamy raid	x	x	5%	x	x	x
Worldwide food shortage	x	x	2%	x	x	x
Iraq homefront	x	x	2%	x	x	x
Iran	x	x	2%	x	x	x
Pakistan	x	x	2%	x	x	2%
Zimbabwe: diplomats attacked	x	x	x	2%	x	x
Violent US weather	x	x	x	1%	1%	1%
Scott McClellan's book	x	x	x	x	3%	x
Immigration	x	x	x	x	1%	1%
Iraq policy	x	x	x	x	1%	x
Sudan/Darfur	x	x	x	x	x	1%