Microsoft and CNBC join forces on ad syndication

Microsoft and CNBC today announced a strategic alliance in which the two companies will collaborate to bring relevant advertising to the more than 2.6 million unique monthly visitors to CNBC.com. Microsoft will be the exclusive third-party provider of display and contextual advertising for CNBC.com and its global audience. The companies expect contextual advertising appearing later this month. Execution on display advertising will begin in March.