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NBCU chooses SinglePoint for mobile media campaigns
NBC Universal has selected SinglePoint to launch one of the biggest company-wide mobile marketing initiatives ever conducted by a media company. SinglePoint will execute campaigns ...News Corp., NBCU launch Hulu test
NBCU and Fox are set to beta launch Hulu, their online video site that hosts their own, as well as other programming from partner entertainment ...AWRT to partner with Verizon Foundation for Internet Safety campaign
American Women in Radio and Television (AWRT) announced they will be partnering with the Verizon Foundation in a campaign to promote Internet safety. AWRT and ...CBS Radio signs with Truveo for search
CBS Radio's websites will gain access to a host of new searchable video content through a partnership with AOL's Truveo. More than 35 CBS Radio ...Yahoo, AOL may shutter web radio
Even the big buys can't manage the new rates: Yahoo! and AOL may shut down their Web radio services after being hit with a 38% ...News Corp. builds online ad network "FIM Serve"
News Corp.'s Internet division plans to launch an online network to sell advertising across all of its media properties beginning the first half of next ...Westwood One signs online traffic deal with Citadel
Westwood One announced a group-wide agreement with Citadel to provide Citadel Interactive with online traffic and news services. Westwood One and Maptuit's online interactive traffic ...YouTube unveils copyright controls technology
YouTube has rolled out its long-awaited technology to automatically remove copyrighted clips, hoping to satisfy movie and television studios fed up with the site's piracy ...Inergize Digital Media to Google email through station websites
Inergize Digital Media, the interactive Web services arm of Clear Channel Television, announced it is deploying a new free e-mail service through Google Apps-Google's web-based ...Jetcast partners with Spacial Audio for Internet radio
Streaming provider Jetcast announced additional available products to radio stations including SAM Broadcaster software automation and StreamAds spot insertion, both provided by Special Audio of ...Nielsen Online, Nielsen Mobile debut
The Nielsen Company announced that it has launched two new Internet and mobile measurement services - Nielsen Online and Nielsen Mobile. Nielsen Online is comprised ...AOL introduces video ticker ads
AOL announced the availability of "video ticker ads," a new interactive video ad solution that serves as a creative alternative to pre-roll ads. AOL's video ...KCRW signs with Ando Media
Ando Media and KCRW-FM LA, one of the leading public radio stations in the United States, announced an agreement where KCRW.com will utilize AndoMedia's Webcast ...KFI-AM launches "VodCast"
LA's KFI-AM 640 has become the first station in the nation to create and broadcast its own one hour video newscast, a "vodcast," for its ...Hillary Clinton, Ron Paul tops for web traffic
In October, Hillary Clinton's campaign website, hillaryclinton.com, has 693,000 visitors, according to Nielsen NetRatings. Meanwhile Ron Paul, the Republican contender, has been winning the GOP ...Log in
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Paul- you are awesome! I am so glad to see you again!
As always, John Gorman tells it like it is, whether we want to hear it or not. How sadly ironic that radio's success has been ...
Thanks for your comment.
Does anyone else want to weigh in supporting this move? Do the sweeps really matter that much these days?
Jack Messmer
Executive Editor
RBR/TVBR
Am I the only one bothered by Nielsen's move from February 2009 Sweep to March 2009?
The announcement from Nielsen came as a surprise. ...
As a 2-book Condensed Market that doesn't even get trends from Arbitron, one can foresee some real struggles with some particularly aggressive agencies. Since ...

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