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Four newspaper groups pact for online ad sales venture
Four large newspaper companies are joining forces to sell ads on the Internet, hoping the larger reach will get more ad dollars. Each of the ...The Jim Rome Show partners with HipCricket
HipCricket, a mobile marketing company that creates loyalty relationships between broadcasters, advertisers and their customers, announced The Jim Rome Show is employing the company’s services ...Yahoo buys Maven Networks
Yahoo announced it has purchased online video technology provider Maven Networks, for 160 million. Yahoo said the acquisition of Boston-based Maven will expand its consumer ...Nexstar Broadcasting signs with Noofangle Media
Noofangle will provide original editorial content for Nexstar’s 29 local market websites. By leveraging its national network of journalists, Noofangle will provide Nexstar with content ...New technology thwarts streaming “hijackers”
StreamAudio, a provider for streaming radio stations' signals on the Internet, announced it has released a new software feature that detects when a listener's request ...MindShare brings Suave, Sprint bring back for Season 2 webisodes
Building on a successful inaugural season, “In the Motherhood,” a multi-platform online comedy series conceived by Sprint, Suave and MindShare Entertainment, returns to MSN with ...AutoTrader.com partners with Cox Television
AutoTrader.com will supply new and used online car listings to Cox Television's 15 stations across the country. The parent company of both AutoTrader.com and Cox ...AOL acquires buy.at
AOL has acquired buy.at, a leading independent affiliate network that provides a platform for performance-based e-commerce marketing programs to advertisers and publishers. buy.at will operate ...OMVC supports NAB Study on Mobile DTV ad revenue potential
The Open Mobile Video Coalition (OMVC), an alliance of over 800 U.S. commercial and public broadcasters committed to the development of mobile digital television, endorsed ...WFAN.com gets major boost with NYG win
WFAN, the flagship of the 2008 Super Bowl Champion New York Giants, saw pageview increases of more than 80% on wfan.com. For each Sunday of ...Nielsen Online updates online race to the White House
In the weeks leading up to Super Tuesday, from 1/1st to 1/29 Barack Obama drove the largest share of blog discussions among the remaining presidential ...A&E Networks launches mobile websites
A&E Television Networks is partnering with Crisp Wireless to produce and manage mobile websites for three of AETN’s channel brands, including A&E Network (http://mobile.aetv.com/), The ...KCRW.com launches new media player
Public KCRW-FM LA/KCRW.com launched a custom-built media player created specifically to give their loyal listeners more of what they want. "There isn't another media player ...Univision.com to power NFLatino.com
Univision Online and the NFL announced they will jointly manage and operate NFLatino.com powered by Univision.com, the official U.S. Spanish-language website of the NFL. NFLatino.com ...Amazon.com to acquire Audible.com
Amazon.com has reached an agreement to acquire Audible Inc., an online provider of digital spoken word audio content, specializing in digital audio editions of books, ...Log in
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Paul- you are awesome! I am so glad to see you again!
As always, John Gorman tells it like it is, whether we want to hear it or not. How sadly ironic that radio's success has been ...
Thanks for your comment.
Does anyone else want to weigh in supporting this move? Do the sweeps really matter that much these days?
Jack Messmer
Executive Editor
RBR/TVBR
Am I the only one bothered by Nielsen's move from February 2009 Sweep to March 2009?
The announcement from Nielsen came as a surprise. ...
As a 2-book Condensed Market that doesn't even get trends from Arbitron, one can foresee some real struggles with some particularly aggressive agencies. Since ...

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