RESEARCH
Black and White and not very read
According to a recent Harris Poll, in a survey of adults in five European countries, Australia and the US, readership of major daily newspapers today ...
More DM mail more likely to be opened than email
A recent survey by International Communications Research, commissioned by Pitney Bowes found that 73% of consumers prefer mail for receiving new product announcements or offers ...Consumers plan July 4 celebrations despite high gas prices
As consumers head into summer, gas prices still weigh heavily on their minds, but not at the cost of their Independence Day celebrations. According to ...Consumers' state of mind: overcast
BIGresearch's June Consumer Intentions & Actions Survey (CIA) says women are least confident in the economy over the next 6 months followed by consumers with ...Increased control reducing content discontent
According to a new Kaiser Family Foundation report, parents are getting much better at controlling the media experience of their children, including broadcast and online ...Premium SMS a third of mobile content revenue
According to the latest Telephia Premium SMS Report, Premium SMS revenues totaled more than 273 million, making up 32% of mobile content revenue in Q1. ...Consumer sentiment drops to 83.7 in early June
U.S. consumer sentiment eased in early June, according to a monthly survey released Friday by Reuters and the University of Michigan. The consumer sentiment index ...June Executive Briefing
According to BIGresearch's June Executive Briefing, with a shaky housing market, pump prices draining consumers' wallets, and the war in Iraq, consumers have plenty to ...Consumer sentiment drops to 83.7 in early June
U.S. consumer sentiment eased in early June, according to a monthly survey released Friday by Reuters and the University of Michigan. The consumer sentiment index ...Sporting Goods shoppers: Households with kids driving traffic
According to a new National Report from The Media Audit, presence of children and household size are determining demographic factors for frequently shopping a sporting ...Only one in 10 boomers truly affluent
As portrayed by the media and in advertising, virtually all members of the Boomer generation are wealthy. However, only a few Boomers are truly affluent, ...Retail sales rebound in May
Consumers' spending habits were revived in May as retailers showed healthy sales gains across the board, helping to ease concerns about a slowing economy. According ...Retail losses hit 41.6 billion last year
As retailers continue to invest in new programs and technology to combat crime in their stores, dollar losses from theft and fraud have reached an ...Study: advertisers need to selectively use product placement
Marketers and advertisers who are looking for product placement to become a substitute for traditional advertising need to be selective in how they use placements ...Arbitron analyses diary entries for Internet radio listening to AM/FM stations
Arbitron released a 30-market analysis of diarykeeper entries for Internet-based listening to AM/FM radio stations. In the study, diary entries for Internet listening to AM/FM ...
 |
|
|
 |
Log in
BY THE NUMBERS
POPULAR
- Radio’s Mojo
- Jerry Lee puts his money where his Cume is
- Schools named for NABEF scholarships
- On radio groups possibly pulling back on licensing for AM HD
- Upping HD Radio signal strengths
Dave Garland
on
02 July, 2008 08:00:25
Mischief...you bet!
There will be someone or some entity that will see this as a possible revenue generating source. They will front buyers to file ...
Pocket Radio
on
27 June, 2008 09:43:35
"HD Radio spinners claim a breakthrough year: Pulling a fast one"
"According to a press release from the Alliance 330,000 HD receivers were sold last year. ...
Frenchy McGruder
on
25 June, 2008 11:44:00
AM HD radio is DOA. It will eventually be written in broadcast history books as perhaps the most overrated, unneeded and underperfoming "advancement" in the ...
Pocket Radio
on
25 June, 2008 09:21:48
"Germany flicks off-switch on DAB"
"Part of the problem is that analogue FM never went away and most people didn't seem to care for the clear ...
Pocket Radio
on
25 June, 2008 09:11:05
"Editorial: More Than Half Full"
"AM-HD continues to fight uphill. Several manufacturers showed impressive new transmitter models designed to optimize and maintain HD performance. Yet the ...