Vivvo CMS 4.0 http://www.rbr.com/ ©2007 Spoonlabs d.o.o. http://www.rbr.com/files.php?file=rss_logo1_757997737.jpg http://www.rbr.com/ http://www.rbr.com/media-news/research/5373.html RESEARCH Wed, 13 Feb 2008 11:31:00 -0500 January retail sales demonstrated that consumers last month were focused on buying necessities more than discretionary items. According to the National Retail Federation, retail industry http://www.rbr.com/media-news/research/5344.html RESEARCH Tue, 12 Feb 2008 11:39:00 -0500 The art of blogging is no longer reserved for the college student with too much to say or the unemployed, self proclaimed “computer-nerd,” according to http://www.rbr.com/media-news/research/5311.html RESEARCH Mon, 11 Feb 2008 11:36:00 -0500 Arbitron released findings from a custom sports study that profiles how adults aged 18 and older in Boston and New York listened to and watched http://www.rbr.com/media-news/research/5253.html RESEARCH Fri, 08 Feb 2008 05:54:00 -0500 Education is the #1 issue of importance for Hispanics across the nation, regardless of acculturation, according to a study by FH Hispania, the U.S. network http://www.rbr.com/media-news/research/5228.html RESEARCH Thu, 07 Feb 2008 05:38:00 -0500 Marketers and advertisers have recognized the importance of Hispanic consumers for some time but have segmented within the Hispanic community primarily on the basis of http://www.rbr.com/media-news/research/5152.html RESEARCH Tue, 05 Feb 2008 05:05:00 -0500 Reprise Media released its 4th annual Search Marketing Scorecard (SMS), which ranks Super Bowl advertisers based on the level of integration between their television commercials http://www.rbr.com/media-news/research/5144.html RESEARCH Tue, 05 Feb 2008 04:58:00 -0500 SNTA recently released two presentations at NATPE:  an updated engagement presentation (following the presentation released last NATPE which measured, with the help of E-Scores, viewers’ http://www.rbr.com/media-news/research/5002.html RESEARCH Wed, 30 Jan 2008 05:13:00 -0500 As cupid prepares for his biggest day of the year, consumers are also planning special ways to celebrate with their loved ones. According to the http://www.rbr.com/media-news/research/4959.html RESEARCH Tue, 29 Jan 2008 05:07:00 -0500 More than 85% of the world’s online population has used the Internet to make a purchase—increasing the market for online shopping by 40% in the http://www.rbr.com/media-news/research/4958.html RESEARCH Tue, 29 Jan 2008 05:04:00 -0500 The Nielsen Company announced it will measure U.S. consumer preferences of the 2008 Super Bowl ads from its first social network platform, HeyNielsen.com, a site http://www.rbr.com/media-news/research/4941.html RESEARCH Mon, 28 Jan 2008 06:08:00 -0500 “Influentials,” adults who describe themselves as either “very” or “extremely knowledgeable” about vehicles, are much more likely than ordinary consumers, referred to as “Non-influentials,” to http://www.rbr.com/media-news/research/4879.html RESEARCH Thu, 24 Jan 2008 06:07:00 -0500 According to the Retail Advertising and Marketing Association’s 2008 Super Bowl Consumer Intentions and Actions Survey, sales on televisions and furniture will increase over last http://www.rbr.com/media-news/research/4861.html RESEARCH Thu, 24 Jan 2008 05:36:00 -0500 More than 108 million people tuned in to watch at least part of the college bowl games, according to ratings data from Nielsen. But the http://www.rbr.com/media-news/research/4847.html RESEARCH Wed, 23 Jan 2008 07:00:00 -0500 According to BIGresearch’s latest Simultaneous Media Survey (SIMM 11), the only way for people to keep up with the deluge of media options is to http://www.rbr.com/media-news/research/4802.html RESEARCH Mon, 21 Jan 2008 05:44:00 -0500 Yankee Group announced the US online ad market will reach 50.3 billion in revenue by 2011, more than doubling 2007’s revenue. The internet accounts for Radio News | Television News | Cable | Broadcasting | FCC | RBR | TVBR |