Mike & Mike lead multimedia march on Super Bowl

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ESPN Radio’s Super Week 2010 in South Beach will feature first-ever Super Bowl simulcasts and streaming of 10 hours of weekday programming, 6 a.m.-4 p.m. ET Monday-Friday.


On Monday, Feb. 1, Mike & Mike in the Morning (6-10 a.m.), with co-hosts Mike Golic and Mike Greenberg, will kick off ESPN Radio’s on-site coverage from Miami. Also in South Florida will be The Herd with Colin Cowherd (10 a.m.-2 p.m.), and The Scott Van Pelt Show (2-4 p.m.).

For the first time, The Herd (ESPNU) and The Scott Van Pelt Show (ESPN2) will be simulcast from the Super Bowl city, joining Mike & Mike (ESPN2). Additionally, all three programs will be streamed live on ESPNRadio.com.

ESPN Radio’s unprecedented multi-media coverage of Super Bowl XLIV will be supported by Presenting Sponsors Dove and Tabasco, and Associate Sponsors FLOTV, Miller High Life, H&R Block and JCPenney. The six Super Bowl XLIV sponsors are the most ever for ESPN Radio’s Super Week coverage.

ESPN Super Bowl Programming
Monday-Friday: 6-10 a.m. – Mike & Mike in the Morning (ESPN2; ESPNRadio.com)
 10 a.m.-2 p.m. – The Herd with Colin Cowherd (ESPNU; ESPNRadio.com)
2-4 p.m. – The Scott Van Pelt Show (ESPN2; ESPNRadio.com)

Friday: 8-9 p.m. — Weekend Blitz: Pro Football
9-10 p.m. — The Mort Report

Sunday: 6-10 a.m. — For the third straight year Golic & Greenberg host a special
Super Bowl edition of Mike & Mike in the Morning 
Post-game – 1 a.m. – Mike Tirico reports

Fans in South Beach (ESPN Radio’s set will be at 12th St. and Ocean Drive, adjacent to the ESPN television set) are encouraged to visit all broadcasts.

Locally, ESPN Radio is on Miami’s WAXY 790-AM and ESPN 760-AM in West Palm Beach. Mike & Mike can also be heard on WINZ 940-AM in Miami.


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Carl has been with RBR-TVBR since 1997 and is currently Managing Director/Senior Editor. Residing in Northern Virginia, he covers the business of broadcasting, advertising, programming, new media and engineering. He’s also done a great deal of interviews for the company and handles our ever-growing stable of bylined columnists.