Gossip Girl saw its best performance among W18-34 since 10/11/10 last night, up 5% versus last week (2.3/10). Gossip Girl was also up week to week among W18-49 (1.5/4), and remained steady among total viewers (1.81 million) and A18-34 (1.4/4).
Something to note-this season to date, 90210 has seen an average increase of 26% among A18-34 and 27% in W18-34 in Live Plus 7 DVR numbers (compared to these Live + SD ratings), while Gossip Girl jumps by 31% in A18-34 and 34% in W18-34.
MONDAY-Primetime*
11/08/2010-11/08/2010
LIVE PLUS SAME DAY
BY HALF HOUR
CW A18-34 W18-34 A18-49
07:30 1.1/4 1.3/4 1.3/4
08:00 1.0/3 1.6/5 0.9/2
08:30 1.0/3 1.7/5 0.8/2
09:00 1.3/4 2.3/6 0.9/2
09:30 1.4/4 2.4/6 1.0/2
08-10 1.2/3 2.0/5 0.9/2
CBS A18-34 W18-34 A18-49
07:30 0.8/3 0.8/3 1.4/4
08:00 3.0/9 3.4/10 3.5/9
08:30 2.2/6 2.4/7 3.1/8
09:00 2.9/8 3.4/9 4.4/11
09:30 2.4/6 3.0/8 3.7/9
10:00 1.7/5 2.0/6 3.1/8
10:30 1.5/5 1.7/5 2.7/8
08-11 2.3/7 2.6/7 3.4/9
ABC A18-34 W18-34 A18-49
07:30 1.3/4 1.6/5 1.8/6
08:00 2.3/7 3.5/10 3.4/9
08:30 2.8/8 4.1/11 4.0/10
09:00 3.3/9 4.8/13 4.5/11
09:30 3.4/9 5.1/13 4.7/11
10:00 2.3/7 3.2/9 3.1/8
10:30 1.8/6 2.6/8 2.6/7
08-11 2.6/8 3.9/11 3.7/10
NBC A18-34 W18-34 A18-49
07:30 1.1/4 1.4/5 1.7/5
08:00 1.3/4 1.5/4 1.7/5
08:30 1.3/4 1.5/4 1.8/4
09:00 1.4/4 1.4/4 1.8/4
09:30 1.3/3 1.3/3 1.7/4
10:00 1.0/3 1.0/3 1.2/3
10:30 0.9/3 0.9/3 1.1/3
08-11 1.2/3 1.3/4 1.5/4
FOX A18-34 W18-34 A18-49
07:30 1.4/5 1.4/5 1.4/4
08:00 3.3/10 3.6/10 3.5/9
08:30 3.6/10 4.0/11 3.9/10
09:00 1.7/5 1.5/4 1.9/5
09:30 1.4/4 1.2/3 1.7/4
08-10 2.5/7 2.6/7 2.7/7
BY FULL HOUR
8-9 A18-34 W18-34 A18-49
CW 1.0/3 1.6/5 0.8/2
CBS 2.6/8 2.9/8 3.3/9
ABC 2.5/7 3.8/10 3.7/10
NBC 1.3/4 1.5/4 1.7/4
FOX 3.5/10 3.8/11 3.7/10
9-10 A18-34 W18-34 A18-49
CW 1.4/4 2.3/6 0.9/2
CBS 2.7/7 3.2/8 4.0/10
ABC 3.3/9 4.9/13 4.6/11
NBC 1.3/4 1.4/4 1.7/4
FOX 1.5/4 1.3/3 1.8/4
10-11 A18-34 W18-34 A18-49
CBS 1.6/5 1.8/6 2.9/8
ABC 2.1/6 2.9/9 2.8/8
NBC 0.9/3 0.9/3 1.2/3
8-10 A18-34 W18-34 A18-49
CW 1.2/3 2.0/5 0.9/2
CBS 2.6/7 3.1/8 3.7/9
ABC 2.9/8 4.4/12 4.2/10
NBC 1.3/4 1.4/4 1.7/4
FOX 2.5/7 2.6/7 2.7/7
(source: The CW)