NAB blasts CCA filing on UHF Discount

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NAB / National Association of BroadcastersHere’s a blog post by NAB Executive Vice President of Strategic Planning Rick Kaplan in response to a filing by the Competitive Carriers Association (CCA) advocating for greater government regulation of broadcasters in order to induce greater participation in the incentive auction. At its 9/26/13 open meeting, the Commission considered a Notice of Proposed Rulemaking regarding the UHF discount to its national television multiple ownership rule. The FCC voted 2-1 (Commissioner Ajit Pai dissenting) to initiate a public comment process for the proposal, which would eliminate the UHF discount allowing TV station owners to count only 50% of a UHF’s audience toward the FCC’s 39% cap on a station group’s total audience reach.

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