NBC, Ancestry.com back together for roots-tracing TV show

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A program which goes back in time to discover the ancestors of celebrities is coming back for another go-around. “Who Do You Think You Are?” kicked off with seven episodes beginning in March 2010, and will be back during the 2010-2011 season at a time yet-to-be determined.


Ancestry.com is an online “family history resource” that has assisted in the creation of some 18M family trees. It handled much of the legwork during the series’ initial run, providing historical ancestry information on seven celebrities.

“It is remarkable to work on this series with the leader in the online family history category, Ancestry.com,” said NBC’s Paul Telegdy. “A show of this caliber takes a lot of research and ground work to make the celebrities stories come to life. With the valued collaboration of Ancestry.com, we’ve been able to tell seven amazing stories in the first season, and look forward to even greater family history discoveries to be uncovered in season two.”

“We are excited to continue working with NBC on this series,” said Josh Hanna of Ancestry.com. “The first season of the show has truly elevated awareness around the family history category and we couldn’t be more pleased to be an integral part of a television series that brings excitement to the discoveries people can make when researching their ancestral roots.”