NBC hails SVU performance on Wednesday

0

Wednesday Results:
* At 10 p.m. ET, “Law & Order: Special Victims Unit” (2.2/6 in 18-49, 6.7 million viewers overall) achieved its top 18-49 rating since November 30 and equaled its highest result since the show’s season premiere on September 21.  Last night’s “Law & Order” SVU” grew from its first half-hour to its second by 15 percent in 18-49 rating (to a 2.3 from a 2.0) and by 8 percent in total viewers (7.0 million vs. 6.5 million), while the drama competition on ABC and CBS was declining in both categories.  “SVU” built on its lead-in by 100 percent in 18-49 rating and 28 percent in total viewers. 


* “Law & Order: SVU” is up versus its prior original on January 18 by 22 percent in 18-49 rating (to a 2.2 from a 1.8) and up 5 percent in total viewers (6.736 million vs. 6.423 million).  Note that “Law & Order: SVU” originals have been adding 46 percent to these next-day “live plus same day” ratings when Nielsen issues “live plus seven day” results so far this season.

* At 8 p.m. ET, “Whitney” averaged a 1.5/4 in 18-49 and 4.1 million viewers overall.  Versus NBC’s average in the time period last season, “Whitney” is up 15 percent in 18-49 rating (with a 1.5 vs. a 1.3, “live plus same day” non-sports).  Note that first-run telecasts of “Whitney” have averaged a 35 percent increase on these next-day “live plus same day” ratings when Nielsen has issued “live plus seven day” results.

* At 8:30 ET, “Are You There, Chelsea?” (1.5/4 in 18-49, 3.7 million viewers overall) retained 100 percent of its 18-49 lead-in despite time-period competition from the concluding half-hours of “American Idol” and the CBS special “Person to Person,” as well as ABC’s “Suburgatory.”  Versus NBC’s average in the time period last season, “Chelsea” is up 7 percent in 18-49 rating (with a 1.5 vs. a 1.4, “live plus same day” non-sports).  Keep in mind that first-run telecasts of “Chelsea” have been adding 24 percent to these next-day “live plus same day” ratings when Nielsen issues “live plus seven day” results.

* At 9 p.m. ET, the Wednesday debut of “Rock Center with Brian Williams” averaged a 1.1/3 in adults 18-49 and 5.3 million viewers overall.  From its first half-hour to its second, “Rock Center” grew by 20 percent in 18-49 rating (to a 1.2 from a 1.0), 23 percent in adults 25-54 (1.6 vs. 1.3) and 23 percent or 1.1 million persons in total viewers (5.8 million vs. 4.7 million). 

In Late-Night Metered Markets Wednesday night:
* In Nielsen’s 56 metered markets, household results were: “The Tonight Show with Jay Leno,” 2.9/7; CBS’s “Late Show with David Letterman,” 2.8/7; and ABC’s combo of “Nightline,” 3.3/8; and “Jimmy Kimmel Live,” 1.6/5. 

* In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.9/4; “Late Show,” 0.8/4; “Nightline,” 1.0/4; and “Jimmy Kimmel Live,” 0.7/4.

* At 12:35 a.m., “Late Night with Jimmy Fallon” (1.5/5 in metered-market households) beat CBS’s “Late Late Show with Craig Ferguson” (1.3/5).  In the 25 markets with Local People Meters, “Late Night” (0.6/4 in 18-49) topped “Late Late Show” (0.5/3).

* At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.9/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.

(Source: NBC)


SHARE
Previous articleAnalyst sees "The Voice" as ratings help for NBC
Next articleNightline tops nighttime

RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.