NBC Sunday results

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NBCSunday Results:

  • From      7-8 p.m. ET, “Dateline NBC” (1.0/3 in 18-49, 6.6 million viewers      overall) reported its biggest overall audience for a Sunday telecast since      February 12.
  • From      8-9 p.m. ET, “Harry’s Law” averaged a 0.8/2 in 18-49 and 8.0      million viewers overall, growing from its first half-hour to its second by      13 percent in 18-49 rating (to a 0.9 from a 0.8) and 12 percent in total      viewers (8.5 million vs. 7.6 million).  Versus NBC’s non-sports      average in the time period last season, “Harry’s Law” is up 69      percent in total viewers (8.026 million vs. 4.756 million).
  • From      9-11 p.m. ET, “The Celebrity Apprentice” delivered a 1.8/5 in      18-49 and 6.0 million viewers overall in a competitive time period that      included ABC’s “Desperate Housewives” and “GCB,” Fox’s      “Family Guy” encore and “American Dad” and CBS’s      “Amazing Race,” “Good Wife” and “CSI:      Miami.”       From its first half-hour to its      fourth, “Celebrity Apprentice” grew by 57 percent in 18-49      rating (to a 2.2 from a 1.4, to rank      #1 at 10:30 among ABC, CBS and NBC, and by 34 percent or 1.8 million      persons in total viewers (7.0 million vs. 5.2 million).       “Celebrity Apprentice” built on NBC’s results in the prior hour      from 8-9 p.m. ET by 125 percent in 18-49 rating.
  • For      its second hour from 10-11 p.m. ET, “The Celebrity Apprentice” is a close #2 among ABC, CBS and NBC in adults 18-49      and #1 in adults 25-54 and all key adult-male demos.
  • In      the 10:30 lead-in to local news, “The Celebrity Apprentice”      delivered an 11 percent margin of victory in the key news demo of adults      25-54 (with a 3.0 rating vs. a 2.7 for CBS’s second-place “CSI:      Miami”), which reversed the order of the prior half-hour, when CBS      held a 4 percent advantage (2.8 vs. 2.7).  “Celebrity      Apprentice” also led the 10:30 half-hour among ABC, CBS and NBC in      adults 18-49 and all key adult-male demos.

NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.

(Source: NBC)