NBC to bring live spots to late night

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NBCNBC plans to test live commercials on its late-night television shows, similar to those (as well as product placements) on ABC’s Jimmy Kimmel. The Tonight Show with new host Jimmy Fallon could see

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Carl has been with RBR-TVBR since 1997 and is currently Managing Director/Senior Editor. Residing in Northern Virginia, he covers the business of broadcasting, advertising, programming, new media and engineering. He’s also done a great deal of interviews for the company and handles our ever-growing stable of bylined columnists.