NCAB to sponsor Kellar Radio Talent Institute

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Appalachian State University in Boone, NC, announced that the North Carolina Association of Broadcasters (NCAB) will sponsor, in part, the university’s fourth Kellar Radio Talent Institute held July 12 through 21. The Kellar Radio Talent Institute attracts, trains and creates opportunity for talented, enthusiastic and well educated young adults who have a passion for the broadcast industry and ownership. The Institute brings in industry professionals from around the country to teach during this intensive 10-day summer program. Students apply to participate in the program. The program welcomes and invites applications from students in any college or university.


The Institute covers each aspect of the radio industry including on air, programming, writing, news, sports and sales. All students participate in RAB sales training and take the exam to earn their Radio Marketing Professional Certification.

Students that have completed the program have since gone to work for CBS, Beasley Broadcast Group, Clear Channel, Dick Broadcasting, Entercom, Curtis Media, Capitol Broadcasting and others.

“The North Carolina Association of Broadcasters is a proud supporter of the Kellar Radio Talent Institute,” said Bruce Wheeler, past president and current board member of the North Carolina Association of Broadcasters and vice president and general manager of WKZL and WKRR, Greensboro/Winston-Salem/High Point. “This program is a terrific incubator for North Carolina’s future radio broadcasters. Many of our members have had the privilege of teaching, and learning from, the students who participate. We fully expect these young broadcasters will become our future colleagues and members of NCAB.”