What Will The ‘Connected Car’ Mean For Radio’s Bottom Line?

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By John Ford 
RBR+TVBR


AUSTIN — Remember K.I.T.T., the 1982 Pontiac Trans AM with an interactive computer voiced by William Daniels from the classic NBC-TV sitcom Knight Rider? 

Will that science-fiction swiftly become the reality for car drivers across the U.S. who purchase a vehicle with a next-generation dashboard?

That question — and how the “connected car” will impact the radio broadcasting industry — was one of the first to be addressed at the 2017 Radio Show, the annual conference produced by the NAB and RAB that began in Texas’s state capital on Tuesday afternoon.

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