Retailers Rule As Broadcast TV’s Spot Stars

0

by Diana Stokey, Media Monitors


It’s beginning to smell a lot like Christmas, based on the flow of greenbacks from retailers to broadcast TV as the Thanksgiving Day holiday officially welcomed Santa Claus and the start of the Christmas and Hanukkah gift-grabbing season.

In last week’s Media Monitors TV Spot Ten report, the top three advertisers were brick-and-mortar retailers.


Click here to Login & view the full article & read our famous RBR+TVBR observation (Not a member? Join Today!)

You do not have permission to view the comments.

Leave a Reply

Your email address will not be published. Required fields are marked *