In late-night metered-market households Saturday night: SATURDAY NIGHT LIVE, hosted by Tina Fey and featuring musical guest Justin Bieber (5.7/14 in metered-market households) dominated the time period, delivering the #1 rating of the night in metered-market households ahead of all primetime telecasts on all the major networks. In the 25 markets with local people meters, SATURDAY NIGHT LIVE averaged a 3.3/14 in adults 18-49 and was the night’s #1 telecast.
This is the highest metered-market household rating for SATURDAY NIGHT LIVE since the telecast of February 27 (6.3/15, hosted by Jennifer Lopez) and the #3 SNL of the season (behind the February 27 edition and the January 9 telecast, 7.7/19, hosted by Charles Barkley and featuring musical guest Alicia Keys.
From 8-9 p.m., an encore telecast of “Parenthood” averaged a 0.6/2 in 18-49.
At 9 p.m., a rebroadcast of “Law and Order” delivered a 0.8/3 in 18-49. “Law and Order” increased its rating from half-hour to half-hour by 29 percent in adults 18-49 (to a 0.9 from a 0.7).
At 10 p.m., an encore telecast of “Law and Order: Special Victims Unit” averaged a 1.2/4 in 18-49. From its first half-hour to its second, SVU increased its 18-49 rating by 18 percent (to a 1.3 from a 1.1).
Friday Results (due to technical problems, no total-viewer averages are currently available):
At 8 p.m. ET, an encore telecast of “Who Do You Think You Are?” averaged a 1.1/4 in 18-49. In the time period, the “Who Do You Think You Are?” rebroadcast ranked #2 among the major networks in adults 18-49 (tie) and adults 18-34.
From 9-11 p.m. ET, “Dateline NBC” reported a 1.3/4 in adults 18-49. From its first half-hour to its fourth, “Dateline” increased by 27 percent in adults 18-49 (to a 1.4 from a 1.1). For its second hour from 10-11 p.m., “Dateline” tied for #1 among the major networks in adults 18-49. From 10-11 p.m., “Dateline” out-rated ABC’s “20/20” head-to-head in adults 18-49 and adults 25-54.
NOTE: All national ratings and metered-market ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.
(source: NBC)
