Monday: With The Bachelorette and The Glass House, ABC once again finished as Monday’s 2nd-most-watched network to NBC (Olympic Trials/America’s Got Talent/American Ninja Warrior), outdrawing Fox’s unscripted originals (Hell’s Kitchen/MasterChef). For the 2nd consecutive week, the Net ranked #1 on the night across all key Women demographics (W18-34/W18-49/W25-54). At 8pm, ABC’s The Bachelorette took second in its time slot with Total Viewers, while ranking #1 with Adults 18-34 for the 2nd week in a row. In addition, for the 6th straight week, the ABC unscripted series won its time period across all key Women demos (W18-34/W18-49/W25-54), while registering as Monday’s #1 TV show for the 3rd consecutive week on all three measures. Hitting a best-since-premiere number with Women 18-34, the show was up for the 2nd week in a row to mark ABC’s top rating in the time period in 3 months – since 3/12/12. For the 2nd week in a row, The Bachelorette finished as a Top 10 TV show in Adults 18-49 (#9) and as the week’s #1 television series overall with key Women (W18-34/W18-49). During the 10 o’clock hour, ABC’s The Glass House ranked #2 against its net rivals with Adults 18-49 and key Women (W18-34/W18-49).
Thursday: With the Duets live show, the summer opener of Wipeout and Rookie Blue, ABC ranked #1 on Thursday night among the major nets in Adults 18-49, beating all-original schedules on Fox by 27% and NBC by 27%. As its Thursday line-up returned to series programming for the first time in three weeks, ABC improved over its last regular Thursday schedule by 17% among Adults 18-49. From 8-9pm, ABC’s Duets live show outdrew Fox’s Take Me Out by 2.0 million viewers. Building for the 2nd telecast in a row (+2%), Duets delivered its biggest audience in 3 weeks – since 6/7/12. Doubling its lead-in among young adults (+100%), ABC’s summer season premiere of Wipeout stood as the #1 broadcast program in the 9 o’clock hour with Adults 18-49, defeating runner-up Fox’s The Choice by 67%. Wipeout dominated NBC’s Saving Hope in the slot by 94% in Total Viewers and by 186% in Adults 18-49. The broad-appealing ABC unscripted series was also Thursday’s top-rated broadcast show with Adults 18-49, Teens 12-17 and Kids 2-11. Wipeout topped last season’s finale by 33% among Adults 18-49 to open this season with its highest number since January – since 1/12/12. Moving to the 9 o’clock hour this summer, Wipeout improved over original series programming in the time slot on the same night last summer (Expedition Impossible on 6/30/11) by 11% in Adults 18-49. In fact, the show delivered ABC’s highest non-sports summertime number in the hour among young adults in 1 year – since 6/23/11. Wipeout finished among the week’s Top 25 TV series in Adults 18-49 (#13). From 10-11pm, ABC’s Rookie Blue ranked #1 with key Adults (A18-49/A25-54), towering over NBC’s Rock Center with Brian Williams by 38% in Adults 18-49 and by 25% in Adults 25-54.
Sunday: ABC took second among the broadcasters to NBC with its Olympic Trials (Finals for Track and Field, Swimming and Women’s Gymnastics) on Sunday night in Adults 18-49. The Network surged over the same night last summer by 15% in Total Viewers and by 71% in Adults 18-49. During the 7 o’clock hour, ABC’s repeat America’s Funniest Home Videos tied CBS’ original 60 Minutes as the #1 series among Adults 18-49. Building week to week in viewers (+13%) and young adults (+20%), AFHV generated its most-watched telecast this summer. Returning to original for the first time in 3 weeks, ABC’s Secret Millionaire stood as the most-watched TV series from 8-9pm. Opposite the Olympic Trials’ Swimming Finals, the ABC unscripted series gained viewers and young adult audience throughout its broadcast. ABC’s Secret Millionaire shot up 40% over its most recent original with Teens 12-17, hitting its best number this summer. On its first original airing in 3 weeks, ABC’s EM: Weight Loss Edition grew during each half-hour from 9-11pm against the Women’s Gymnastics Finals Olympic Trials on NBC, surging by double-digit percentages from start to finish in Total Viewers (+22%) and Adults 18-49 (+27%). Like its lead-in, ABC’s EM: Weight Loss Edition jumped 40% over its last first-run telecast with Teens 12-17 to hit a season high. In addition, despite the increased competition from the Olympic Trials, the show held 100% of its Adult 18-34 audience from its last original broadcast.
(source: ABC)
