Sunday gold for NBC

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The Vancouver Olympics carried NBC to an easy ratings victory on Sunday. Meanwhile, it looks like airing “Undercover Boss” after the Super Bowl paid off for CBS. The series hooked viewers and beat ABC’s “Desperate Housewives” on Sunday.

Sunday Overnight Nielsen ratings
Ratings/Share
NBC
CBS
ABC
FOX
UNIVISION
Adults 18-49
5.7/14
2.9/7
2.7/7
2.4/6
0.9/2
Adults 18-34
3.9/12
2.0/6
1.9/6
2.6/8
0.9/3
Total Viewers (millions)
22.416
10.674
8.568
5.130
2.248

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