‘The Most Attractive Platform To Reach Voters’


E.W. Scripps Company“We expect to see 80% of ads packed over the next 13 weeks,” says Scripps Chairman, President and CEO Rich Boehne. “TV remains the most attractive platform to reach voters,” he told analysts Friday.

Click here to Login & view the full article & read our famous RBR+TVBR observation (Not a member? Join Today!)

Previous articleApple Pivots on TV
Next articleWhat Makes Ole Miss Alumnus Fritts a Leader
RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.