The NBC Agency announces executive promotions

The NBC Agency announced a series of executive promotions as it will advance John-David Currey to SVP/On-Air Promotion; Larry Hart moves up to the newly created position of SVP/Content Production and Distribution; and Ron Hayes becomes SVP and Creative Director, Special Projects for NBC On-Air Promotion. The announcement was made by Jim Vescera, EVP/On-Air Advertising, West Coast, to whom the three execs report.

Additionally, Lorenzo de Guttadauro joins The Agency as VP/Brand Strategy, Sylvia Hart will be promoted to VP/Marketing Initiatives for NBC Promotion and Dave Dore is upped to VP/Special Projects for The NBC Agency. De Guttadauro will report to Vescera, Hart will report to Currey and Dore will report to Hayes.

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