Price revealed in the Deep South

Alexandria LA and Panama City are down there, as USA latitudes go, and those DMAs are where television properties have been sold as part of the portfolio trimming exercise being conducted by Media General. In this case, Hoak Media is the buyer. Now we know the price. Hoak will pay a cool 60M for WMBB-TV Panama City FL (ABC) and KALB-TV/NALB Alexandria LA (NBC/CBS). Media General is still peddling two more stations, For Media General, it whittles down its for-sale inventory to just two stations: WCWJ-TV Jacksonville FL (CW); and WNEG-TV Toccoa GA (Indy, satellite of WSPA-TV Spartanburg SC).

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