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Volume 21, Issue 229, Jim Carnegie, Editor & Publisher
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Tuesday Morning November 23rd, 2004
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TV News®
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FCC and broadcasters pondering
a Supreme challenge
The Acting Solicitor general has filed for an extension of time on behalf of the FCC as it considers whether or not to challenge the 3rd Circuit ruling on "Prometheus Radio Project v. FCC" in which most of the provisions of the FCC ownership ruling of 6/2/03 were remanded to the Commission for justification or modification. The clock is set to stop 12/2/04; the FCC wants until 1/1/05. Meanwhile, major media companies have also asked for a delay, saying they may challenge the very basis of the spectrum scarcity doctrine that has guided media ownership policies for three and a half decades.
TVBR observation: The FCC has a few strategic options to weigh here. The court remanded the rules back to the FCC, and while many opponents of the 6/2/03 ruling saw that as a repudiation of them, in fact, it contained no language on way or the other as to how the rules should be rewritten. In fact, they don't even have to be rewritten at all if the FCC comes up with better justification. Now that Republicans are guaranteed another four years of FCC control, they could simply proceed along the path set by the 3rd Circuit. Meanwhile, a Supreme Court challenge could wind up exactly as the 3rd Circuit case did, with the rules simply going back to the FCC for reconsideration. That would just tack more time onto the process. The FCC's recent history in the courts isn't pretty. You'd think they'd do as the 3rd Circuit asked. They may not like it, but at least they'd be in control of the process. To say the least, it'll be interesting to see how they decide to play it. | More... |
Radio One sees Reach Media deal
helping TV One
After announcing a deal yesterday to acquire a controlling 51% stake in Tom Joyner's Reach Media for 56.1 million bucks, Radio One is expecting big things from its new network/Internet arm. Reach expects to report fiscal (calendar) 2005 revenue of approximately 50 million and EBITDA of approximately 12.5 million, thus making Radio One's effective purchase price less than nine times 2005 expected EBITDA. But then, Reach expects EBITDA to increase at a compound annual growth rate of approximately 20% over the next five years, based on its current business model. And the deal with Joyner is expected to help develop programming for TV One. Follow the link for much more, including audio. | More... |
Many aren't buying FCC a la carte report
Parents Television Council has issued an action alert to its membership, urging them to contact Congress immediately in support of instituting an a la carte program selection regime for basic cable programming. The alert came in response to an FCC report which said that instituting such a regime would actually raise monthly cable bills by 14%-30% for most subscribers. | More... |
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Sen. Dodd wants to protect reporters
Just last week RTNDA was calling on Congress to pass a federal law shielding reporters from having to divulge confidential sources to prosecutors and courts (11/22/04 RBR Daily Epaper #228), following the conviction of WJAR-TV Providence reporter Jim Taricani. Well, Sen. Chris Dodd (D-CT) has stepped up to the plate, proposing a federal shield law. "Democracy is premised on an informed citizenry. A free press is the best guarantee of a knowledgeable citizenry," Dodd said in announcing his bill.
TVBR observation: While Dodd's move is welcomed, don't look for anything to happen soon. Congress is in the final days of a lame duck session and Dodd doesn't yet have a single co-sponsor.
Where are multiples these days? Still high - - Part 8
Our previous installments have told you a lot about the current marketplace for radio and TV stations, and the brokers we quoted have given you a pretty good idea of where multiples are. But it's always nice to have everything laid out in a chart. Based on our talks with brokers, here's a general idea of where multiples are today for the sale of cash-flowing radio stations.
Radio deal cash flow multiples
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Top 25 markets
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15-20X
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Markets 26-75
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13-18X
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Markets 76-150
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12-15X
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Small rated/larger unrated
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10-11X
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Smaller unrated
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8-10X
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Television deal cash flow multiples
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Top 20 markets
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14+X
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Other markets
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10-12X
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Note: These are only generalities and actual prices will vary based on the demand for any property which comes on the market. This article appears in its entirety in the November issue of RBR Solutions magazine. To subscribe to the all new January debut issue of Radio and Television Business Report - The Real Business Magazine, see below to receive it - - or call April McLynn here to get your free copy: 703-492-8191.
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Dec. 6th, Only 8 biz days left to sign up

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Adbiz©
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"American Dreams"
sponsorship included touching Ford Mustang film
Ford sent consumers a heartfelt family message this holiday season with a special episode of NBC's hit drama "American Dreams." The show's 11/21 episode, which aired without commercial interruption by Ford, featured the homecoming of JJ Pryor - - a lead character in the show who has been away at war - - and will conclude with a nearly five-minute short film titled, "Homecoming."
TVBR observation: This is one great program with executive producer and radio pro Dick Clark. Just the technology of using Black & White footage of Clark, the real Bandstand and the script writing is excellent. If you did not view this episode then you missed one of the best events in TV this season. Plus the biggest mark being missed is local radio and local NBC affiliates not working together to cross market, promo and sell. NBC in Hollywood worked close with Ford to pull this off and not just by making a pit stop call in Detroit. | More... |
Coins come to life in new TV spots
Publicis Seattle launched its first television advertising for Coinstar yesterday with the campaign, "Inspired Coins." The effort encourages people to use Coinstar machines to turn their change into a "splurge". "Coinstar literally invented a category so our work needed to be equally innovative and ground-breaking," said Bob Moore, President, Executive Creative Director for Publicis Seattle. "That's why we chose to dramatize the journey of coins becoming a splurge. And stop-motion animation was the most exciting way to bring the idea to life." The campaign breaks with a spot called "Shoe" in which over a thousand coins were filmed using stop-motion animation, a first for Coinstar. Change from all over the house-in a washing machine, pair of jeans, dusty corner-bands together on top of a living room coffee table to form the shape of a woman's beautiful high-heeled shoe. The v/o asks, "What could your change be?" as the spot cuts to an empty jar that fills up with coins. The jar rotates to reveal the green Coinstar Center. The spot wraps up by stating, "Coinstar. Cash In. Go Splurge. Find a store near you at coinstar.com." A second version, featuring a splurge of headphones will also be aired. The first flight of the "Inspired Coins" campaign is airing on cable for four weeks on networks including, but not limited to, MTV, TLC, USA, and Sci-Fi Channel.
Interep Interactive named exclusive
online rep For Marvel.com
Interep Interactive, the largest independent online ad sales company in the United States, today announced that it has become the exclusive national ad sales representative for Marvel.com, which reaches the male 18-24 demo. Marvel.com, part of Marvel Enterprises, features interactive information and activities for thousands of Marvel's world renowned Super Heroes such as Spider-Man, The Fantastic Four, The X-men, and The Incredible Hulk. Each month, the site delivers over 18 million impressions to 750,000 monthly unique users, the majority of them male teens and young adults. "We are pleased to rep a site that attracts younger men who seem to have abandoned network television for more time on the web," says Adam Guild, President of Interep Interactive. "Interep Interactive specializes in site-specific representation and Marvel is a powerful brand that has exceptional reach against the young adult male market."
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| Media Markets & MoneyTM |
Times to sell time for LP
The New York Times is setting up a semi-duopoly in the Iowa/Illinois, Mississippi-straddling Quad Cities market, known to Nielsen as Davenport-Rock Island-Moline. Its WQAD-TV, which brings ABC fare into the market over Channel 8, will be adding WBQD-LP, which carries UPN over Channel 26. WBQD is owned by Four Seasons. It makes up for the station's limited broadcast footprint with cable carriage.
TVBR observation: Although this is a JSA, as far as we know, there is nothing which would prohibit NYT from buying the station outright, should it and WBQD's owners ever decide to go that route.
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2005: Year of Local Muscle
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January 2005 Debut!
Radio & Television
Business Report
What Radio & TV both need to overcome in 2005 is the focus of the January Report. If you don't get it then you won't know what lies ahead - so Get It! It's Free!
If you want the January Debut issue, please register now. All orders must be in by
Monday December 6th, 2004.

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| Washington Beat |
Senate reups Adelstein
Democratic FCC Commissioner Jonathan Adelstein cleared the final hurdle Sunday, 11/21/04, and now has a seat on the Commission running to 6/30/08. The five-year term technically began over a year ago, in the summer of 2003. Adelstein's tenure began in December, when after much delay he was finally confirmed to finish a term begun by Gloria Tristani. His confirmation was blocked twice for political reasons unrelated to his own qualifications, once by Trent Lott (R-MS) and later by John McCain (R-AZ). This time, bipartisan calls for his renomination were ignored by the White House, which was apparently using Adelstein as a poker chip in its dealings with minority leader Tom Daschle (D-SD). Adelstein used to work for Daschle. According to the Associated Press, Daschle worked behind the scenes in finally securing Adelstein's new term. Adelstein said it was one of the last benefits that Daschle was able to provide to South Dakota, where Adelstein is also from.
SHVIA gets five more years
The Satellite Home Viewer Improvement Act of 1999 (SHVIA) is back, courtesy of the Satellite Home Viewer Extension Reauthorization Act, which got the nod during the latest lame duck session of Congress. "Congress has hit the trifecta by passing a pro-consumer bill that enhances broadcast localism, slams the door on Echostar's abusive two dish practice that discriminates against Hispanic and religious TV viewers, and thwarts efforts to establish 'digital white areas,'" said NAB President/CEO Eddie Fritts. "We salute Congressional leaders for recognizing the enduring value that local television stations provide to the viewing public." John McCain (R-AZ) also applauded the bill's passage, echoing Fritts' slam on double-dishing while touting its benefits to rural viewers. He did add a procedural comment. "My only regret is that these important policies had to be achieved in an appropriations bill. Appropriations conference reports are not the appropriate vehicle for authorizing legislation."
Auction action trending down
The number of those gray-green engravings of George Washington committed to FM sticks in FCC Auction No. 37 is actually lower than when we last check in last Friday, slipping below 180M at this writing, which we are doing as Round 56 progresses. One number is going up, however - - the number of sticks in the FCC owned category. That number is up to 30. College Creek, with 38 stations and 35.556M on the table, is still the top standing bidder, and Bigglesworth Broadcasting, with 10 sticks and 24.268M down, is still second. The two are holders of the most expensive sticks, too. College Creek has 7.131M on a Mesquite NV CP, while Bigglesworth has 6.765M down on one in Pacific Junction IA. Among major groups, Cumulus has eight sticks, worth just over 10M. The bids range from 3.578M down to 119K. If you are anywhere near Lanesboro MN, Lennox SD, Cannon Ball ND, Hazelton ND, Linn MO, Humboldt NE, Dinosaur CO or St. Paul AR, Lew Dickey may soon be you newest neighbor. Clear Channel, using its Citicasters brand, has 4.391M on the table for two stations. It's putting down 2.523M for Anamosa IA and 1.868M for Chehalis WA.
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| Programming |
Fox snatches bowl games from ABC
Making a big move to boost its position in college sports broadcasting, Fox has won the bidding to carry more football bowl games for four years. In addition to the Cotton Bowl, which it already had been carrying, Fox is going to have the Orange, Sugar and Fiesta Bowls, beginning in 2006, plus an additional bowl game to be added in 2007. The 80 million total for the contract, 20 million per year, is about five million per year less than ABC had been paying for the three bowl games. ABC withdrew from the bidding last week, after saying the deal that the college football Bowl Championship Series had been seeking didn't make financial sense. However, ABC will continue to have the biggest bowl game, the Rose Bowl, through 2014 for some 30 million per year under a recent contract extension.
McCartney to headline Super Bowl halftime
We wonder, does his contract specify that he has to keep his clothes on? With the fallout still reverberating from Janet Jackson's "wardrobe malfunction" last year as CBS broadcast the Super bowl, the NFL and Fox are playing it safe this time - - announcing a return appearance by Paul McCartney. His previous appearance, though, was pre-game - - at the 2002 Super Bowl in New Orleans, just months after the 9/11 attacks. This time he'll be headlining the halftime show in Jacksonville, FL, officially titled the "Ameriquest Mortgage Super Bowl XXXIX Halftime Show starring Paul McCartney." It will be produced by Don Mischer Productions.
Dr. Phil renews through 2009
There's little doubt that people will have problems through the next three TV seasons, so thank goodness Dr. Phil McGraw will still be on the air to help. He's signed to extend his current contract for three more years through the 2008-'09 TV season. Dr. Phil, who was discovered by Oprah Winfrey, who made him a frequent guest on her show before he got his own, is produced by Paramount Domestic Television and distributed by KingWorld.
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| Engineering |
CEA: DTV cumulative sales top 13 million units
Retailers are preparing for the biggest DTV holiday sales season yet, according to the latest figures from the Consumer Electronics Association. Factory-to-dealer DTV product sales totaled 741,598 units in September, which represents a 40% increase compared to the same period in 2003. Cumulative 2004 numbers are up 71% versus the first 9 months of last year. "The industry has much to be thankful for and to celebrate this holiday season," said CEA President and CEO Gary Shapiro. "More than 4.4 million DTV products have been sold during the first nine months of this year and CEA expects to see more groundbreaking sales as 2004 comes to a close. Some 13.3 million DTV units have shipped into the U.S. marketplace since product introduction in 1998. This translates to more than 20 billion invested in DTV." CEA Market Research projects that 6.97 million DTV units will be sold in 2004, 10.77 million in 2005, 16.77 million in 2006, 23.25 million in 2007 and 27.05 in 2008. CEA defines DTV products as integrated sets and monitors displaying active vertical scanning lines of at least 480p and, in the case of integrated sets, receiving and decoding Advanced Television Systems Committee (ATSC) terrestrial digital broadcasts.
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| TVBR Stats |
LPM scoreboard: Broadcast vs. cable
Once again, the number-crunchers at the Television Bureau of Advertising (TVB) report that broadcast television is still beating cable in all markets which have Nielsen's Local People Meters. For the week ended November 14, broadcast drew a higher aggregate primetime rating than ad-supported cable in all five LPM markets in the three measured demos: HH, A18-49, and A25-54, according to TVB. LPMs are now up and running in Boston, Chicago, New York, San Francisco and Los Angeles. Los Angeles, once again posted the most lopsided margins, where broadcast outscored cable by almost 3-to-1 in some demos. | More... |
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| Stock Talk |
Good news trumps bad
Stock prices moved up Monday as traders paid more attention to good earnings news from Apple Computer than to the bad from Krispy Kreme Doughnuts. The Dow Industrials rose 32 points, or 0.3%, to 10,489.
TV stocks were also higher. The best performers were Gannett, up 3.4%, Liberty Corporation, up 3.3%, and Belo, up 3.1%. Volatile Paxson declined 6.2%.
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| Stocks |
Here's how stocks fared on Monday
| Company |
Symbol |
Close |
Change |
Company |
Symbol |
Close |
Change |
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Acme
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ACME
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6.00
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-0.01
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McGraw-Hill
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MHP
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87.70
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+0.35
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Belo
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BLC
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25.10
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+0.76
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Media General
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MEG
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62.07
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+0.43
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Clear Channel
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CCU
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34.78
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+0.55
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Meredith
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MDP
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52.64
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-0.14
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Disney
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DIS
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27.19
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+0.53
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News Corp.
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NWS
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18.25 |
-0.23
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Emmis
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EMMS
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19.00
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+0.06
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Nexstar
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NXST
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8.39
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+0.19
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Entravision
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EVC
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8.30
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+0.02
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NY Times
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NYT
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41.25
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+0.33
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Fisher
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FSCI
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47.34
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+0.24
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Paxson
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PAX
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1.36
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-0.09
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Fox
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FOX
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29.79
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-0.11
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Saga Commun.
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SGA
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17.62
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-0.26
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Gannett
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GCI
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82.50
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+2.72
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Scripps
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SSP
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46.95
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-0.39
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Gen. Electric
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GE
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36.09
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-0.18
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Sinclair
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SBGI
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6.77
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unch
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Granite
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GBTVK
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0.40
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-0.01
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Time Warner
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TWX
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17.46
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+0.04
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Gray
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GTN
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14.45
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+0.39
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Tribune
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TRB
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43.30
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+0.30
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Gray, C1. A
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GTNa
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13.09
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+0.03
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Univision
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UVN
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30.65
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+0.70
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Hearst-Argyle
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HTV
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25.71
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+0.21
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Viacom, Cl. A
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VIA
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35.49
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-0.17
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Jeff-Pilot
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JP
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49.73
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+0.50
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Viacom, Cl. B
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VIAb
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34.63
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-0.09
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Journal Comm.
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JRN
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17.78
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+0.39
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Wash. Post
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WPO
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948.50
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+0.50
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Liberty Corp
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LC
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43.74
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+1.39
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Young
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YBTVA
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10.81
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+0.20 |
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LIN TV
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TVL
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18.10
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+0.08
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- |
- |
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__UNSUB__ to this email service.
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TVBR Observation
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The man whose nickname is the 'Zen Master'
Mel Karmazin has returned and crossed the commercial fence to get real serious by taking the CEO position of Sirius Satellite Radio and has filed the purchase of 1.5M shares for 7.08M dollars of personal cash to get into the Sirius game. Now do you really think for a minute we got suckered into writing this? Wrong-O but listen for Zen Master's first live interview and comments from his mouth on the real details. Courtesy and in conjunction with our colleagues at Fox News Channel and Neil Cavuto.
Listen to the Karmazin interview.
Details on he who laughs last...
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Bounceback
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We want to
hear from you.
This is your column, so send your comments to tvnews@rbr.com
A reader is less than pleased with the FCC's recent blanket dismissal of unamended 301s, 314s and 315s.
Dear Editor:
One again, common sense suffers a blow at the hands of bureaucracy. One of the dismissed applications was mine. We filed, as the owner of a standalone AM station with no other broadcast interests in the market, to buy an FM in the same market. No amendment to our application should have been necessary as AM/FM combos have ALWAYS been permissible, even in the tiniest markets. Furthermore, we did not receive notification that an amendment was required. I guess the Commission thinks that everybody reads every word in the Daily Digest on an everyday basis. A quick look at the application would have revealed that it was perfectly acceptable as-is, but I guess that's too much to ask of government employees. This is asinine!
Larry Fuss, President
Contemporary Communications LLC
Las Vegas NV
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Upped & Tapped
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New news boss for CNN
Former CBS News executive Jonathan Klein is coming back to television as President of the US news operation at CNN. He replaces Princell Hair, who had only been heading the news operation (and with the lesser title of Exec. VP) for 14 months. Hair has been named Sr. VP of program and talent development for CNN News Group. Klein, who once oversaw "60 Minutes" at CBS, is the founder and CEO of The FeedRoom Inc., an Internet broadband news streaming site. He says that experience will help him in his return to television. "Six years steeped in the digital information industry have helped me understand today's news consumers in ways never before available to media executives," he said.
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Competing Media
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Pulitzer on the block
Another big newspaper sale appears to be in the offing. Pulitzer Inc. announced that it has retained Goldman, Sachs & Co. to advise it on "strategic alternatives to enhance shareholder value, including a possible sale of the company. It's expected the company could bring one and a half billion or more. Its biggest dailies are the St. Louis Post-Dispatch and (Tucson) Arizona Daily Star. Pulitzer spun-off its broadcasting division in 1998 for a 1.85 billion merger with Hearst-Argyle. The later divested the radio properties, but still owns the former Pulitzer TV stations. Members of the Pulitzer family still own several million shares of Hearst-Argyle stock.
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October Digital
Solutions Magazine
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Who Will Sit on the Throne?
The election -What is in it
for Broacasters?
One On One
with PHD's Patrick McNew -
The man that over sees spot
for Chrysler Group.
Engineered For Profit
'05 budgets and capital expenditures, our close up look at who's planning to buy what next year.

Read RBR in 2 simple steps:
1.Create a simple account with Zinio and download the Zinio Reader.
2. You can then download the October Issue of RBR

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TVBR Radar 2004
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Television News you won't read any where else. TVBR--First, Accurate, and Independently Owned.
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Clear Channel does not
blame Letterman
For what we don't know but during Howard Stern's appearance 11/18/04 on CBS's "The Late Show with David Letterman," Letterman himself referred to a "Rolling Stone" article on Clear Channel which was less than flattering. In a statement, the radio giant said, "Clear Channel does not blame David Letterman for being duped by poor journalism." Appended to the CCU statement was a refutation of the article, which was sent to Rolling Stone as a letter to the editor which it says went unpublished. RBR observation: Like it or not, Clear Channel is light years bigger than the next-largest radio group. In its letter to the Rolling Stone, it claims 9% of all US stations and 18% of US radio revenue. "Neither come close to satisfying any accurate definition of dominance," it wrote. Nonetheless, it is so big that whenever anyone takes a shot at radio in general, Clear Channel cannot help but get hit. Publisher note: Stern's vertical smile went horizontal. 11/22/04 TVBR #228
TV, Where are multiples these days? Still high - - Part 7
If radio prices are too rich for your blood, you may want to look at TV - - but you won't find any bargains there, either. "We've got a lot of television deals to judge by." Just as in radio, multiples in a couple of Top 10 market TV deals in recent years have been through the roof. "Sometimes in large markets, people just kill to own them," he noted. "Despite all this bad press about radio lately, TV is still trading at a significant discount to radio just because people perceive more issues in the industry." So TV multiples outside the Top 20 markets are in the 10-12 range, which is less than you'd have to pay for a cash-flowing radio station in the same market.
11/22/04 TVBR #228
NBC Universal in mega-pact
with Nielsen
An unprecedented contract for Nielsen to provide audience measurement data to the full range of NBC Universal's national and local TV businesses - - including the NBC Television Network, NBC Enterprises/NBC Universal Domestic Television, Telemundo, the cable networks Bravo, CNBC, MSNBC, USA Network, and SciFi, the 13 NBC-owned-and-operated television stations, and the 11 Telemundo television stations.
TVBR observation: Fact, NBC had been a consistent supporter of the LPM roll-out in the top 10 markets. It is important, though, for Nielsen because NBC is supporting a lot more than LPM. It's also putting its money behind the huge expansion of the National People Meter sample that was announced last year and NBC Universal has committed to encoding for the Active/Passive meters that Nielsen plans to introduce next year. Those updated meters will measure time-shifted DVR viewing as well as live viewing - - and while Nielsen can identify most programs through digital signatures, the new meters are more accurate when encoding is used. 11/19/04 TVBR #227
Sirius news:
Karmazin is new CEO
Did Sirius Satellite Radio get even more than the "King of all Media" when it signed its half-billion-buck contract with Howard Stern? Mel Karmazin becomes Da Man.
TVBR observation: Karmazin- nicknamed the 'Zen Master' can now go back to that souvenir year 1978 when the number 1 song was Night Fever by The Bee Gees, drive a VW Bus, grow that long hair again with a perm to boot. In reality, this should speed up Howard's early termination of his Infinity contract and debut on Sirius. What remains to be seen is whether the team of Mel and Howard can work their magic again in satellite as they did in terrestrial radio. Joe Clayton took a company whose product launch was behind schedule and whose finances were in a mess and got it back on track. But he was a telecom guy. Now Mel is taking over to focus on what he knows - - how to build audiences and revenues. But he faces quite a challenge. Not only is Sirius still playing catch-up to XM, but the jury is still out on whether the satel! lite radio business will ever produce a dime of profit at either company. By the way Mel, feel free to call our Executive Editor, Jack Messmer, if you ever want to listen to his theory of why the churn rate for both satellite radio companies will have to be at least twice what's built into their business plans.
11/19/04 TVBR #227
Publisher Observation
Stern all smiles with Letterman
The "King of All Media" was the opening act for David Letterman, I was expecting the F word, Stern's normal radio act and anti-everything thinking this is going to be good but even I got surprised. Nope it didn't happen. Letterman was a not funny interviewer but a knowledgeable one on Clear Channel, Stern's Fines, and of course comparing Stern to Oprah's content. Oprah can do and Stern can't but if he does he gets fined. In short - a great commercial for Sirius Satellite Radio with Stern being the official spokesperson. 11/19/04 TVBR #227
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Account Manager Arbitron Outdoor
Selling and servicing the Arbitron Outdoor products to outdoor media companies. 3-4 years media sales experience, Outdoor industry sales preferred.
Position Wanted (NY):
TV Sales Exec with 20 years proven track increasing revenue including business development. Sales experience includes NBC, ABC, FOX and Cable TV. SalesExec04@aol.com
See TV Careers for more info.
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©2004 Radio Business Report/Television Business Report, Inc. All rights reserved.
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