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Weekly broadcast vs. cable primetime ratings: week ending 1/30

In the 19th week of the broadcast season, which ended Sunday, January 30, broadcast delivered all top 75 primetime programs in households, A25-54 and A18-49, based on TVB's analysis of Nielsen Media Research figures. In households, it delivered 97 of the top 100 programs; it delivered 98 out of 100 in both A25-54 and A18-49.

Based on household ratings, "American Idol - Tuesday" on Fox finished in first place for the week, with a 15.83 HH rating. "American Idol - Wednesday" claimed second place, with a 15.16 HH rating, and "CSI" on CBS finished third, with a 13.98 HH rating. Ad-supported cable's highest ranking program was "WWE Entertainment" on Spike, which delivered a 3.08 HH rating and finished in 91st place.

Turning to the aggregate numbers, broadcast beat cable in households, A25-54 and A18-49:

**Broadcast delivered 35.46 HH rating points in primetime, while ad-supported cable delivered an aggregate 33.33 HH rating; when this rating is adjusted to eliminate ADS homes, ad-supported cable's delivery drops to 25.60.

**Broadcast delivered 22.36 A25-54 rating points in primetime, while ad-supported cable delivered an aggregate 17.69 A25-54 rating; when this rating is adjusted to eliminate ADS homes, ad-supported cable's delivery drops to 13.59.

**Broadcast delivered 19.89 A18-49 rating points in primetime, while ad-supported cable delivered an aggregate 16.13 A18-49 rating; when this rating is adjusted to eliminate ADS homes, ad-supported cable's delivery drops to 12.39.

BROADCAST NETWORKS PRIMETIME TRACK
Mon.-Sat. 8-11PM/Sun. 7-11PM

January 24 - 30, 2005 (Week 19 of 2004-2005 Season)

 

 

U.S. Adult 18-49 Rating

 

Broadcast Network

Week ending
1/30/2005

STD as of
1/30/2005

 

ABC

3.52

 

3.92

 

 

CBS

3.70

 

4.03

 

 

NBC

3.92

 

3.74

 

 

FOX

3.84

 

3.12

 

 

UPN

0.92

 

1.05

 

 

WB

1.20

 

1.17

 

 

PAX

0.16

 

0.14

 

 

Independent Broadcast

2.63

 

2.38

 

 

4 Nets

14.98

 

14.81

 

 

7 Nets

17.26

 

17.17

 

 

Total Broadcast

19.89

 

19.55

 

 

 

 

 

 

 

Source: Nielsen Media Research, Galaxy Explorer Primetime Viewing Source Averages


The top 10 ad-supported cable networks delivered 6.58 A18-49 rating points in primetime this week; the remaining 55 ad-supported cable nets split 9.55 A18-49 rating points. The top ad-supported cable nets this week were TNT, TBS and USA.

TOP 10 AD-SUPPORTED CABLE NETWORKS
PRIMETIME TRACK
Mon.-Sat. 8-11PM/Sun. 7-11PM

January 24 - 30, 2005 (Week 19 of 2004-2005 Season)

 

 

U.S. Adult 18-49 Rating

 

Cable Network

Week ending
1/30/2005

STD as of
1/30/2005

 

TNT

1.03

 

0.82

 

 

TBSC

0.90

 

0.83

 

 

USA

0.85

 

0.80

 

 

LIF

0.61

 

0.59

 

 

SPIKE

0.61

 

0.61

 

 

DISC

0.53

 

0.45

 

 

SCIFI

0.53

 

0.44

 

 

ESPN

0.51

 

0.96

 

 

MTV

0.51

 

0.42

 

 

FX

0.50

 

0.46

 

 

Total Top 10 Nets

6.58

 

6.38

 

 

Total Top 10 Nets, Less ADS

5.05

 

4.90

 

 

Total Ad-Supported Cable

16.13

 

15.45

 

 

Ad-Supported Cable, Less ADS

12.39

 

11.87

 

 

 

 

 

 

 

* TBS Network viewing to the national east and west cable feeds only, with no viewing to local Atlanta broadcast feed of WTBS

 

Source: Nielsen Media Research, Galaxy Explorer Primetime Viewing Source Averages


Top Programs on Broadcast and Ad-Supported Cable: Adults 18-49

In the nineteenth week of the broadcast season, which ended Sunday, January 30, broadcast delivered 98 of the top 100 primetime programs - and the entire top 75 - based on A18-49 ratings. "American Idol - Tuesday" on Fox delivered a 12.07 A18-49 rating to claim first place while "American Idol - Wednesday" delivered an 11.22 A18-49 rating to finish in second. NBC's "E.R." delivered a 9.06 to take third place this week.

Ad-supported cable's top ranking program for the week was "WWE Entertainment" on Spike which delivered a 2.05 A18-49 rating and tied for 84th place.

A chart of the top 10 programs for broadcast and ad-supported cable, based on A18-49 ratings, is displayed below, followed by a complete list of the top 100 programs for week 19.

Top 10 Broadcast and Top 10 Ad-Supported Cable Programs
Based on Primetime Adult 18-49 Ratings

Week ending January 30, 2004
Week 19 of the 2004-2005 Broadcast Season

Top 100 Programs on Broadcast and Ad-Supported Cable
Based on Primetime Adult 18-49 Ratings

Week ending January 30, 2004
Week 19 of the 2004-2005 Broadcast Season (Cable programs are in bold)

 

RANK

PROGRAM

NETWORK

START
DATE

TLC

RTG
A18-49

 

1

AMERICAN IDOL-TUESDAY

FOX

1/25/05

1

12.07

 

2

AMERICAN IDOL-WEDNESDAY

FOX

1/26/05

1

11.22

 

3

E.R.

NBC

1/27/05

1

9.06

 

4

CSI

CBS

1/27/05

1

7.27

 

5

APPRENTICE 3

NBC

1/27/05

1

7.14

 

6

EXTRM MAKEOVER:HM ED-1/30

ABC

1/30/05

1

6.97

 

7

EXTREME MAKEOVER:HM ED-8P

ABC

1/30/05

1

6.86

 

8

MEDIUM

NBC

1/24/05

1

6.21

 

9

SIMPLE LIFE 3

FOX

1/26/05

1

6.18

 

10

CSI: NY

CBS

1/26/05

1

5.93

 

11

DESPERATE HOUSEWIVES SPL

ABC

1/30/05

1

5.55

 

12

LAW AND ORDER:SVU

NBC

1/25/05

1

5.37

 

13

CSI: MIAMI

CBS

1/24/05

1

5.30

 

14

24

FOX

1/24/05

1

5.07

 

15

NUMB3RS

CBS

1/28/05

1

4.99

 

16

HOUSE

FOX

1/25/05

1

4.96

 

17

ALIAS

ABC

1/26/05

1

4.84

 

18

LAW AND ORDER:CRIM INTENT

NBC

1/30/05

1

4.82

 

19

LAS VEGAS

NBC

1/24/05

1

4.81

 

20

FEAR FACTOR

NBC

1/24/05

1

4.79

 

21

AMAZING RACE: 6

CBS

1/25/05

1

4.72

 

22

SIMPSONS

FOX

1/30/05

1

4.66

 

23

EVERYBODY LOVES RAYMOND

CBS

1/24/05

1

4.57

 

24

TWO AND A HALF MEN

CBS

1/24/05

1

4.56

 

25

CROSSING JORDAN

NBC

1/30/05

1

4.53

 

26

WITHOUT A TRACE

CBS

1/27/05

1

4.51

 

27

JOEY

NBC

1/27/05

1

4.34

 

28

CBS SUNDAY MOVIE:
MAGIC OF ORDINARY DAYS

CBS

1/30/05

1

4.25

 

29

ACCORDING TO JIM 9PM

ABC

1/25/05

1

4.18

 

30

KING OF QUEENS WE 930P SP

CBS

1/26/05

1

3.97

 

31

KING OF QUEENS

CBS

1/26/05

1

3.91

 

32

LOST

ABC

1/26/05

1

3.90

 

33

SUPERNANNY

ABC

1/24/05

1

3.88

 

34

COLD CASE

CBS

1/30/05

1

3.86

 

35

RODNEY

ABC

1/25/05

1

3.84

 

36

O.C.

FOX

1/27/05

1

3.64

 

37

BACHELORETTE, THE

ABC

1/24/05

1

3.63

 

38

DATELINE:KATIE COURIC SPL

NBC

1/26/05

1

3.61

 

39

AMER FUNN HOME VIDEOS

ABC

1/30/05

1

3.54

 

40

TRADING SPOUSES

FOX

1/24/05

1

3.49

 

41

CSI FRIDAY SPCL

CBS

1/28/05

1

3.44

 

42

ARRESTED DEVELOPMENT

FOX

1/30/05

1

3.42

 

43

20/20-FRI

ABC

1/28/05

1

3.29

 

43

JUDGING AMY

CBS

1/25/05

1

3.29

 

45

EM HM:HOW'D THEY DO THAT

ABC

1/24/05

1

3.21

 

46

WEST WING

NBC

1/26/05

1

3.20

 

47

NYPD BLUE

ABC

1/25/05

1

3.18

 

48

COPS 2

FOX

1/29/05

1

3.09

 

49

SCRUBS

NBC

1/25/05

1

3.08

 

50

LAW & ORDER:SVU-SAT-RPT

NBC

1/29/05

1

3.06

 

51

60 MINUTES

CBS

1/30/05

1

3.04

 

52

COPS

FOX

1/29/05

1

3.03

 

53

DATELINE FRI

NBC

1/28/05

1

3.00

 

54

7TH HEAVEN - WB

WB

1/24/05

1

2.96

 

55

WIFE SWAP

ABC

1/26/05

1

2.94

 

56

SIMPSONS-SUN 9:30P

FOX

1/30/05

1

2.91

 

57

AMW: AMERICA FIGHTS BACK

FOX

1/29/05

1

2.90

 

58

WITHOUT A TRACE-SP

CBS

1/27/05

1

2.82

 

59

FAMILY GUY

FOX

1/30/05

1

2.75

 

60

COMMITTED

NBC

1/25/05

1

2.69

 

61

STILL STANDING

CBS

1/24/05

1

2.63

 

62

MALCOLM IN THE MIDDLE

FOX

1/30/05

1

2.60

 

63

IN STYLE: CELEB WEDDINGS

ABC

1/27/05

1

2.57

 

63

LISTEN UP

CBS

1/24/05

1

2.57

 

65

NCIS

CBS

1/25/05

1

2.56

 

66

MEDICAL INVESTIGATION

NBC

1/28/05

1

2.51

 

67

GEORGE LOPEZ

ABC

1/25/05

1

2.50

 

68

HOPE & FAITH

ABC

1/28/05

1

2.48

 

69

AMERICAN DREAMS

NBC

1/30/05

1

2.47

 

70

ABC SAT MOVIE OF THE WEEK:
SNOW DOGS

ABC

1/29/05

1

2.43

 

71

8 SIMPLE RULES-FRI 8:30PM

ABC

1/28/05

1

2.42

 

72

EXTREME MAKEOVER-THU 9PM

ABC

1/27/05

1

2.38

 

72

MOST OUTRAG MOMTS LIVE TV

NBC

1/25/05

1

2.38

 

74

LESS THAN PERFECT

ABC

1/28/05

1

2.35

 

75

8 SIMPLE RULES

ABC

1/28/05

1

2.32

 

75

KING OF THE HILL

FOX

1/30/05

1

2.32

 

77

JOAN OF ARCADIA

CBS

1/28/05

1

2.28

 

78

LAW & ORDER:CI-SAT-RPT

NBC

1/29/05

1

2.25

 

78

GILMORE GIRLS - WB

WB

1/25/05

1

2.25

 

80

PRIMETIME LIVE

ABC

1/27/05

1

2.19

 

81

MY WIFE AND KIDS

ABC

1/25/05

1

2.16

 

82

48 HOURS MYSTERY

CBS

1/29/05

1

2.13

 

83

SMALLVILLE - WB

WB

1/26/05

1

2.08

 

84

WWE ENTERTAINMENT

SPK

1/24/05

2

2.05

 

84

LAW & ORDER-SAT-RPT

NBC

1/29/05

1

2.05

 

86

DATELINE SUN-7PM

NBC

1/30/05

1

2.01

 

87

BERNIE MAC

FOX

1/28/05

1

1.97

 

88

DESPERATE HOUSEWIVES-SAT

ABC

1/29/05

1

1.96

 

89

POINT PLEASANT

FOX

1/27/05

1

1.95

 

90

60 MINUTES WEDNESDAY

CBS

1/26/05

1

1.90

 

90

LAST DAY OF POMPEII

DSC

1/30/05

1

1.90

 

92

BERNIE MAC-FRI 8:30P

FOX

1/28/05

1

1.84

 

93

WWE SMACKDOWN!

UPN

1/27/05

1

1.75

 

94

ONE TREE HILL - WB

WB

1/25/05

1

1.71

 

94

CHARMED - WB

WB

1/30/05

1

1.71

 

96

EVERWOOD - WB

WB

1/24/05

1

1.65

 

97

SPORTS ILLUS:MODEL SEARCH

NBC

1/26/05

1

1.63

 

97

CRIMETIME SATURDAY

CBS

1/29/05

1

1.63

 

99

REBA - WB

WB

1/28/05

1

1.59

 

100

JONNY ZERO

FOX

1/28/05

1

1.51

 

 

 

 

 

 

 

Source: Nielsen Galaxy Lightning 1/24 - 1/30/05

Programming under 25 minutes excluded



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