Week 23: Fox widens season lead

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FOX delivered another strong performance last week, ranking No. 1 on four of seven nights and posting a second-place finish for the week against an Oscars-boosted ABC.  In fact, excluding specials, FOX and CBS ranked No. 1 last week among Adults 18-49 and outperformed ABC by +33% (2.4 vs. 1.8).  Season to date, FOX is averaging a 3.3/9 in the core adult demographic and remains firmly in first place this season.


 

Excluding sports and specials last week, FOX had:

 

  • 4 of the Top 20 programs among Adults 18-49: AMERICAN IDOL-Wed (No. 3), AMERICAN IDOL-Thurs (No. 5), NEW GIRL (No. 14 tie) and GLEE (No. 14 tie).

 

  • 5 of the Top 20 programs among Adults 18-34: AMERICAN IDOL-Wed (No. 4), NEW GIRL (No. 5), AMERICAN IDOL-Thurs (No. 8), GLEE (No. 10), RAISING HOPE (No. 14) and HOUSE (No. 16).

 

  • 8 of the Top 20 programs among Teens: AMERICAN IDOL-Wed (No. 2), GLEE (No. 3), AMERICAN IDOL-Thurs (No. 4), NAPOLEON DYNAMITE (No. 7), NEW GIRL (No. 9), FAMILY GUY (No. 10 tie), THE SIMPSONS (No. 10 tie) and AMERICAN DAD (No. 13).          

 

  • 2 of the Top 20 programs among Total Viewers: AMERICAN IDOL-Wed (No. 3) and AMERICAN IDOL-Thurs (No. 5).

 

Week of February 20 – 26, 2012 — Nightly and Program Highlights

 

MONDAY

8:00-9:00     HOUSE: (Adults 18-49: 2.4/6, 7.1 Mil Total Viewers)

9:00-10:00   ALCATRAZ: (Adults 18-49: 1.8/4, 6.0 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.1/5, 6.5 Mil Total Viewers)

 

Monday’s HOUSE delivered a 2.4/6, followed by ALCATRAZ, which posted a 1.8/4.


TUESDAY

8:00-9:00     GLEE: (Adults 18-49: 3.0/8, 7.5 Mil Total Viewers)

9:00-9:31     NEW GIRL: (Adults 18-49: 3.0/8, 6.3 Mil Total Viewers)

9:31-10:00   RAISING HOPE: (Adults 18-49: 2.1/5, 4.7 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.8/7, 6.5 Mil Total Viewers)

                                             
FOX ranked No. 1 on Tuesday night among Adults 18-49, Adults 18-34 and Teens.  In fact, FOX outperformed the second place network for the night, NBC by +93% in Adults 18-34 (2.7 vs. 1.4).                                                            

 

At 8pm, GLEE posted a 3.0/8, up +7% from the previous week and up +7% in Total Viewers (7.5 vs. 7.0 Mil.). GLEE was the highest rated program of the night in Teens, Women 18-49 and Women 18-34 and ranked No. 2 in Adults 18-49 (tied with NEW GIRL).  GLEE won its hour among Adults 18-34 and Teens and ranked #2 in Adults 18-49.

 

NEW GIRL followed with a 3.0/8 and was the highest rated program of the night in Adults 18-34 and No. 2 among Adults 18-49 (tied with GLEE).  In the 9pm half hour NEW GIRL ranked No. 1 in Adults 18-49, Adults 18-34 and Teens.

 

At 9:30pm RAISING HOPE closed the night with a 2.1/5 and won its half hour in Adults 18-34. 

 

WEDNESDAY

8:00-10:00   AMERICAN IDOL: (Adults 18-49: 5.1/14, 16.1 Mil Total Viewers)

 

FOX won Wednesday night among Adults 18-49, Total Viewers, Adults 18-34, Adults 25-54 and Teens.  In fact, FOX outperformed its nearest competitor for the night by +70% in Adults 18-49 (5.1 vs. 3.0 for CBS) and +38% in Total Viewers (16.1 vs. 11.7 for CBS).  FOX has now won six Wednesdays in a row in Adults 18-49 and Total Viewers.

The ‘Final Judgment #1’ of AMERICAN IDOL posted a 5.1/14 and was the highest rated program of the night in Adults 18-49, Total Viewers, Adults 25-54 and Teens and beat the No. 2 programs of the night by +6% in Adults 18-49 (5.1 vs. 4.8 for Modern Family) and +26% in Total Viewers (16.1 vs. 12.8 Mil for Criminal Minds).

 

AMERICAN IDOL grew in its last half hour vs. its first by +20% in Adults 18-49 (5.5 vs. 4.6) and +16% in Total Viewers (17.0 vs. 14.6 Mil.)

 

THURSDAY

8:00-9:00     AMERICAN IDOL: (Adults 18-49: 4.5/13, 15.6 Mil Total Viewers)

9:00-10:00   FINDER: (Adults 18-49: 2.0/5, 6.2 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 3.3/9, 10.9 Mil Total Viewers)

 

FOX also ranked No. 1 on Thursday night among Adults 18-49 (tie), Adults 18-34 and Teens.
                                                                                        

The ‘Final Judgment #2’ telecast of AMERICAN IDOL delivered a 4.5/13 and was the highest rated program of the night in Teens and Women 18-49.

 

AMERICAN IDOL won the 8pm hour in Adults 18-49, Total Viewers, Adults 18-34 (tie) and Teens.  In fact, AMERICAN IDOL outperformed its nearest competitor in the hour (Big Bang Theory/Rob) by +10% in Adults 18-49 (4.5 vs. 4.1) and +17% in Total Viewers (15.6 vs. 13.3 Mil.)

 

AMERICAN IDOL grew in its second half hour versus its first by +22% in Adults 18-49 (5.0 vs. 4.1) and +20% in Total Viewers (17.1 vs. 14.2 Mil.).

 

THE FINDER closed the night with a 2.0/5, up +7% in Adults 18-34 from two weeks ago (1.5/4 vs. 1.4/4).
FRIDAY

8:00-9:00        KITCHEN NIGHTMARES: (Adults 18-49: 1.5/5, 3.5 Mil Total Viewers)

9:00-10:00      FRINGE: (Adults 18-49: 1.2/4, 3.1 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 1.3/4, 3.3 Mil Total Viewers)

 

On Friday, KITCHEN NIGHTMARES posted a 1.5/5 among Adults 18-49, up +15% versus the previous week. At 9pm, FRINGE delivered a 1.2/4, up +9% versus the previous week (2/17/12, 1.1/3).

 

FOX ranked third for the night among Adults 18-49 (tie) and first among Adults 18-34 (tie).

 

SATURDAY

8:00-8:29     COPS: (Adults 18-49: 1.3/4, 3.9 Mil Total Viewers)

8:29-9:00     COPS: (Adults 18-49: 1.4/4, 4.2 Mil Total Viewers)

9:00-10:00   THE FINDER (R): (Adults 18-49: 0.7/2, 2.5 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 1.0/3, 3.3 Mil Total Viewers)

 

FOX ranked first for the night with COPS and an encore of THE FINDER.

 

SUNDAY

7:00-7:30     BOB’S BURGERS (R): (A18‑49: 0.8/2, 2.0 Mil Total Viewers)

7:30-8:00     THE CLEVELAND SHOW (R): (A18‑49: 1.0/3, 2.5 Mil Total Viewers)

8:00-8:30     THE SIMPSONS (R): (A18‑49: 1.6/4, 3.8 Mil Total Viewers)

8:30-9:00     NAPOLEON DYNAMITE (R): (A18‑49: 1.6/4, 3.6 Mil Total Viewers)

9:00-9:30     FAMILY GUY (R): (A18‑49: 1.6/4, 3.6 Mil Total Viewers)

9:30-10:00   AMERICAN DAD (R): (A18‑49: 1.5/3, 3.3 Mil Total Viewers)

7:00-10:00   FOX PRIME: (A18‑49: 1.4/3, 3.1 Mil Total Viewers)

 

Airing against the Academy Awards FOX ranked #2 for the night in Adults 18-49 (tie) and Adults 18-34 and Teens with a night of encores: BOB’S BURGERS (R, 0.8/2), CLEVELAND (R, 1.0/3), THE SIMPSONS (R, 1.6/4), NAPOLEON DYNAMITE (R, 1.6/4), FAMILY GUY (R, 1.6/4) and AMERICAN DAD (R, 1.5/3).

 

FEBRUARY 20 -26, 2012

 

TOTAL PRIMETIME

ADULTS 18‑49           ADULTS 18‑34           VIEWERS (Mil)

FOX    2.4/6                FOX    1.9/6                FOX    6.8

ABC    3.2/9                ABC    2.4/8                ABC   10.7     

CBS    2.3/6                CBS    1.3/4                CBS   10.1

NBC    1.8/5                NBC    1.3/4                NBC    5.4

(Source: Fox)